it all depends on the company, what they think is very supportive for the further development of the company's finances, besides of course the main work being carried out. because saving investments for large companies is very important than just saving in the bank.
you are right bitcoin, has great potential for the long term because it will always increase sharply compared to just stocks and forex. because every halving (4 years) will be achieved renewable ATH for bitcoin, which is not owned by other systems.
bitcoin will remain the same as gold, as long as all need and use and store bitcoin, it will not disappear. if only pressure from the government is a natural thing, because usually they don't have standard rules for the existence of bitcoin. because bitcoin is vulnerable to abuse, it is clear that the state must guard against this happening.
so there is no doubt that for now bitcoin will be able to attract many people to invest in it, because it is clearly very profitable even when compared to other investments. we don't know in the future if anyone is able to make a match like bitcoin, as long as there isn't, bitcoin will always be sought.