The recent rejects from the ETF could be the major reason of the investors to pull out and has caused the price to fall. But the users should remain calm and should be optimistic because the price will rise.
I think the reasons for the investors to to pull their hands out could be some other.
Lets not talk about the price, we should better talk about the technology to get a good picture of the bitcoin performance. Technologically it seems like bitcoin isn't working proper for the purpose it was introduced.
We had forks in the past which failed then we were expecting the lightning network to bring positive changes to bitcoin to ease the users, which failed as well. Now what are the developers doing to make Bitcoin perform better.
In my opinion until the technological issues are not resolved Bitcoin price may not progress or even if it's price go high it will not be capable to maintain that level of price and growth.
There are some other reasons as well that affect the prices but pressure from those could be reduced if Bitcoin get of technological crises.
We should demand for a better technology and not for the price, price will be automatically increase when we will be offered efficient transaction system with low fees.