While most services are applicable to expats who are using bitcoins to send funds to their families here in PH, I highly doubt that most market shares will come from them. Rather, I believe that it will come from those online workers as Bitcoin is now widely known and accepted as a form of payment. Most expatriates or OFW (Overseas Filipino Workers) as we call them, do have little to no knowledge about bitcoin yet. But a group of bitcoin enthusiasts here in the PH are raising awareness about bitcoin.
The group MMM Community in the Philippines is providing a big contribution in Bitcoin awareness in since they are the only MLM (i think) who accepts and pays in Bitcoin. I hope other MLM companies follow and introduce Bitcoin to more people in Ph. I "heard" Metrodeal (group buying site) is also accepting Bitcoins as payment.
If Metrodeal would be implementing the addition of bitcoin as payment option, then it would be very awesome! It would be more convenient for people who uses bitcoins!