Like him or loathe him, Jones sparks debate. He gets people talking about him & no publicity is bad publicity for Elon. He pushed for free speech & no censorship with his revamp of X so Elon is just doing what he said he’d do. Alex Jones will bring attention & interest to Twitter & ultimately that’s what Elon desires.
In the short term, sure. Alex will bring some stuff to talk about Twitter and the fact Elon left him back in. However, in the long term people will not longer focus on the fact he is back and will only talk about the disgusting and completely fabricated stuff Jones will start to push all around Twitter. The worst part is that it will be matter of time before he start to do so, si ce we are entering an electoral year in the United States and Jones won't be able to resist to spread falsehoods to Trump supporters, for the sake of money. Even if he is trying to avoid to pay what he owes to the Sandy Hook families, he won't be able to resist the temptation.
Once it starts, mainstream media will continue to trash Twitter as a platform which one serves to spread misinformation, antisemitism, election denial, etc. To me, it will take other platform to actually start to steal percentage of the market from Elon to realize free speech is not the same as leaving a legally convicted person who committed defamation against families of massacred children back in.
This that you say is the exact point why speech should be free. Why should anybody suggest that Jones's stuff is fabricated? Many people say it is the truth - with a few mistakes here and there, just like everybody else who talks. If we can't hear it, how can we make the judgment about whether it is fabricated or not? Or why should we not apply the fabrication idea to the speaking of EVERYBODY else at the same time?
The sensors in
X and every other media outlet should simply make categories according to what they think is the truth, and what they think is falsehood. Let everybody speak. Then, 'censor' them by sticking them in an appropriate category based on 1 - 10 regarding how truthful the media thinks they are. That way people would be able to easily ignore them, or go to see what they say if they want.
It's called freedom, both for the speakers, but also for the listeners.
The funny thing regarding
X is, if they were to enact censors more than they have, even Elon would be censored.