Do you have additional information you'd like to share? Evidence perhaps, or is this merely your opinion formulated in the absence of any evidence? I've seen Tom on record saying that a bASIC01 will use up to 120w to reach 72Gh. That's 1.67w/Gh, so which competitor is using significantly less/Gh? Avalon? Nope. AsicMiner? Nope. BFL? Who knows.
As you know your company has estimated 60w@60Gh or 1w/Gh, but as you are also no doubt aware BFL does not have chips, and has under estimated power consumption of their products by 400% in the past. Add to this the fact that a BFL single costs significantly more per Gh than a bASIC01 and I think it's pretty clear which is the better value.