and the reason is very simple. FUD is not affecting everyone! it is always falsified information to create fear uncertainty and doubt in the market but it will only create such feelings among certain group of people who don't understand what is happening. we usually call them "newbies" or "panic sellers". they are not all the market, in fact the rest of the market is enjoying this group because they are the way to make profit easily and big time.
First when not as familiar as this crypto. because fud from a valid medium can make the market price change. but now more to trust the capabilities and facilities of the coin itself. and also depends on bitcoin prices that only affect regulation and some important news that could have an impact on the market crypto