wait what?
scientist try to get fresh water out of coke products??
how does the fresh water come into the coke products in the first place?
just stop drinking sugar+acid water you idiots
/edit
so coca cola company needs in average 2,16 liter fresh water to produce 1 liter cola products. (2014)
using cola products will kill humanity and nature in the long run - think about it every time you drink a coke.
oh wait, i forgot that coca cola products are one of the unhealthiest products on our planet. probaly as problematic as radioactive material.
https://www.worldwildlife.org/projects/wwf-coca-cola-s-work-to-conserve-fresh-waterhttp://www.fool.com/investing/general/2014/03/02/coca-cola-and-nestle-are-sucking-us-dry-without-us.aspxHuman beings need five liters a day for hydration and 25 liters a day for minimum hygiene. That accounts for a whopping 1.5% of freshwater extraction for human purposes. Unconventional fuel-source extraction and ever-thirstier agriculture account for a wildly disproportionate share of the rest. The thinking goes that if there were a value placed on that remaining 98.5% of the water we use, we might use it in a more appropriate manner.
where is the the other 98,5% fresh water? over 2/3 of it is in cola and nestle products.
The companies' conflicts with communities in Latin America, Asia, and Africa are too numerous and sordid to be invented from whole cloth. Moreover, the simple fact is that sucking groundwater out of one place, bottling it, and shipping it for sale in another place that typically already has perfectly safe public water ranks high on the list of stupid things to do with scarce water.
So yes, Coca-Cola and Nestle are indeed sucking us dry. So are our modern agricultural practices and unconventional oil and gas extraction, to an even greater extent. A blended privatization scheme may indeed be part of the solution, but if it's done right, it will only make life harder for Coke and Nestle.
http://www.indiaresource.org/campaigns/coke/2006/cokewwf.htmlThe Coca-Cola company proudly boasts that it has a water use ratio of 2.7 to 1. That is, for every 2.7 liters of water (freshwater) it takes from the earth, it produces 1 liter of product. What happens to the remaining 1.7 liters (or 63%) of the water? It is used to clean bottles and machinery, and is discarded as wastewater.
[...]
Coca-Cola's water use ratio in India is 4 to 1 - that is, 75% of the freshwater it extracts is turned into wastewater. The company has indiscriminately discharged its wastewater into the surrounding fields, severely polluting the scarce remaining groundwater as well as soil.
US citiziens, get ready to be shocked:
http://www.foodispower.org/water-usage-privatization/For example, in Colorado, over a period of a few years, Nestlé spent a large amount of money negotiating a water deal with the three-member Board of Chaffee County Commissioners and with the Aurora City Council, while buying land in the areas near where the Arkansas River runs. Close to 80 percent of the county’s 17,000 residents opposed the deal,[20] mainly because environmentalists (citing Nestlé’s detrimental impact in communities where they already operate) raised alarms about the potentially devastating consequences for Aurora City’s watershed and nearby wetlands.[21] After a 7 to 4 vote of approval by the Aurora City Council and a unanimous agreement by the Chaffee County Commissioners, over the next decade Nestlé will extract 650 million gallons of Arkansas Valley water so that every day they can load 25 trucks with 8,000 gallons of water, drive 120 miles to a bottling plant in Denver, and fill millions of plastic Arrowhead Springs water bottles to be sold in the western US.[22]In addition to being targeted by locals who want control of their water sources back, Nestlé is also at the epicenter of the growing bottled water controversy. The company dominates nearly a third of the lucrative US bottled water market[23] with seven domestically-produced subsidiary brands (including Arrowhead Springs, Calistoga and Poland Spring)—making Nestlé a key contributor to one of today’s most significant environmental threats. That is, US consumers purchase about 28 billion bottles of water every year, but recycle only about 23 percent of the plastic petroleum-based containers used for water or soda. The rest end up polluting roadsides, landfills and oceans, and leach toxins into ecosystems while taking about a millennium to degrade.[24]
from the german coca-cola website:
it should be time for a big shit storm