then you are going to have a channel PER retailer
meaning your say $2k monthly salary is split over say 20 channels
where you have to pre plan how much each channel deserves based on guess of next months spending habits
landlord $1k
electric $60
water $20
gas $60
internet $40
fast food retailer #1 $40
#2 $40
#3 $40
grocery store #1 $200
#2 $200
coffee shop $80
sweet treat shop $40
clothes shop #1 $30
#2 $30
diy shop $40
hobby shop $40
games/entertainment $40
computer gadget shop $100
ebay $50
amazon $50
then yea. you can pay them direct.. as you are only relying on your liquidity direct to the retailer
so now your at the point of, well setting up 2 transactions per channel (open and eventual close)
so your paying 40 onchain fee's each month
but remember in this scenario, each allotment of fund is then locked into that utility partner. (if avoiding routing)
costing you alot of onchain fee's
meaning you better make it cost effective by having enough for multiple purchases within the month to dilute against the onchain fees
so under the premiss of splitting value over channels to pay direct and avoid route liquidity bottlenecks, you cant really change your mind midflow and guarantee to be able to decide you would want your clothes budget to be used to buy coffee or the opposite
because before you set up the channels. you have no clue if the 2 shops even have a partnership
(cough sarcasm lightning privacy promotion)
..
the other idea is if you want to avoid liquidity stalls/bottlenecks of a 'independent decentralised' route. and you want to avoid the 40 channel 'split funds direct' channels
that leads into the game of depositing funds into custodians which have the liquidity and let them manages the routes on your behalf
which then leads to a hierarchy network. with the inner circle being the high elitist serves/exchanges the outer rings retailers the outter outter rings hubs and the outmost rings users
with liquidity descending out (ascending in)
which has already begun where elite exchanges refuse channel openings of less than x value
meaning people cant exactly just connect direct to an exchange to deposit their small penny investments direct, but have to connect to a local hub several hops back
EG min channel xxbtc min channel 0.xbtc min channel 0.00xbtc
exchange[xxbtc>