The normal thing that most businesses do is that they allow their customers to make purchase by using cryptocurrency, that way you will be able to receive cryptocurrency from them, and it’s really cool to do that. Apart from accepting cryptocurrency as payment you can as well be rewarding your customers with tokens,
nice advice mate i like the idea the most of accepting crypto and then paying some cash back in the form of tokens or he can create his own token and this token is the one that will be use for giving cash back which he can use to buy items or got discounts too . i havent seen this idea done by merchants that accept crypto yet so if it will be a good hit if he is the one that will does this first . using other alts and toks not just btc is also a nice idea because many shoppers prefer this too