The more the war is going on, the more people will lose faith, the more chances for bitcoin to lose the battle to survive. Even if it mantains the crown, reputation of bitcoin as crypto king will be badly affected. People used to follow it blindly like a cult, but not anymore, this changes at a fast pace and they will think twice everytime.
But this is very good, because bitcoin's crown is hindering true competition and hence improvement in crypto. There is clunky old-tech bitcoin as king, and there are the plebs altcoins with better tech.
Once a coin (say ETH) shows that bitcoin is not the king any more, the true competition in crypto will finally break lose. This will have a lot of consequences. If bitcoin manages to keep the status of ultimate crypto reserve currency, that's OK, and people will still continue to play greater fool games. If bitcoin crumbles, then the burning by greater fool games will be so intense, that crypto will get a totally different face. It will never be considered a "store of value" any more and the greater fool games will stop. Crypto as a whole will crumble to its real economic value (which is pretty small).
It can be that we will get two or three revolutions before the greater fool game will be over, and that 2 or 3 palace revolutions will replace the current king with the new king... until one realizes that a king always ends up falling on its face.
I don't know what direction it will take.