There seems to be a debate around value of keywords and since I have spent two years thinking on the subject like to share my point of view.
1. Will all keywords in pre-sale be sold @ .4 BTC?
Answer : No, All Keywords are not the same and cannot have same value so we will pre-sale keywords at different price points.
2. Why will Keywords be valued differently?
Answer : If value and income of keyword is derived from number of searches each keyword receives, than people are likely to buy words that get searched more first.
3. How to value a keyword?
Answer: If a keyword lets say "Bitcoin" earns 50$ a year from the pool and another user finds 10% return per annum good proposition he could value it at 500$. Exact value could be matter of negotiation between two individuals based on factors such as revenue growth or sudden massive interest in keyword search.
4. How will SearchTrade community Pool make Money?
A. Keyword Presale B. Ad Revenue C. Keyword trading commision D. Keyword renewal fee
Answer : We will be integrating third party ad programs to start with and also simultaneously add our own ad program. Our hope is as traffic increases our dependence on third party ad program will reduce and people will buying ads directly from us. Other than that whenever two people trade keywords community pool will charge a commission from buyer that will also be added to the pool. All keywords licenses have to be renewed once a year since we cannot technically sell a keyword as per law. That income too gets added to the pool. Every first sale of keyword goes into pool as well.
Other than this if we are able to identify any other source of income in future we will add that to pool as well.
5. How does Searchtrade make money?
Answer : Searchtrade the company only gets paid when people make a search since it too is recipient from the pool. So if pool calculates payout of 100 Satoshi's on a particular search than ST will get 25% or 25 satoshi's. We will use this money to both build and maintain the platform and hopefully turn some profit after that.
We have done a lot of thinking on this and there still might be area's where we can improve but we are open to learning and improving the product. We have already invested a lot on this project in terms of time, money, effort and sleep over past year and a half. I read few comments about origin of our firm, I hope coming from a certain place does not imply that an individual or company is bad.
Thanx for your time. Post further queries @ https://bitcointalk.org/index.php?topic=1169313.40