I read somewhere that UBS if I'm not mistaken is really keen on using ETH based application so like in bitcoin, this positive news brough revitalizing force and renewed interest on ETH once more. The price is breaking all-time-high. One thing though I question is the sustainability of this coin. Comparable in around May-June this year, it went as high as too challenge bitcoin supremacy, however the hype just died down without anyone noticing it.
https://cointelegraph.com/news/ethereum-surges-past-600-on-ubs-announcement-of-ethereum-based-initiative
For me this coin should be trading today above $1K with all this news coming around. But it prove me wrong in my prediction that it will not higher that $500 this month. It already surpasses $600 at the moment, so there's a opportunity to make here in the price would touch $1K next year. Let us see how everything pans out for Ethereum and solidify itself as the #2 cryptocurrency today.