I would not get into ethercloud mining.Below are the reasons why :
1.Ethereum can only be mined for 15 months more.
See OP; "Users will also be ablo to mine other coins running the Ethereum algo"
That is why we allow a free choice of pools. Any coin based on Ethereum can be mined from your dashboard.
If you use your calculator, you will notice that our current plans at current prices have a fast ROI for ETH.
2.There is no identification and verification from the owner.It doesn't ask for your ether address also.No ether support too.
Our identification is known at PayPal and Coinpayments. We choose to use payment providers that require ID verification.
3.The owner says he has free electricity.Come on somebody is going to pay for the electricity afterall.Don't you think that somebody's gonna notice that extra amount?
See OP; "Maybe we need to start paying a share for electricity consumption in the (near) future as our hardware supply keeps growing."
4.Poor english and lots of mistakes.Such as EHT for ETH.
We are EU citizens, and our primary language is not english.
After our public beta launch, we will hire a professional translator.