Please guys (and ladies ?) when you compare two different coins, do it about the development, not the price.
First of all, you shouldn't invest in a coin when you don't have any idea of what it is, or what is the development purpose, nor the development direction.
Second, it doesn't matter if you don't have coding knowledge as long you ask the right questions before doing anything with this coin.
Third, the price of a coin is the last thing to take in consideration.
The future of a coin depends largely on the code quality (BU's code quality is really poor) and on the capacities of the development team (ETH have better capacities then ETC) and for the generale code behaviour and management.
If you invest in a coin with a closed source code, or restricted code editing, then you money isn't safe because it means that the development team is either a newbie team, or, they have something to hide like backdoors, rewards stealing, fees redirecting ...
Now if you consider ETH and ETC in a development basic only, here is what i think about them :
1- ETH have a better development team compared to ETC, because they are the original creators of ethereum.
2- ETH have a better API then ETC because ETC development team isn't as well organized as ETH's team.
3- ETC have an enormous issue with their nodes/bootnodes, as they can't get stable bootnodes, and this screws clients synchronisation, they are still syncing with ETH nodes which leads to connection denys because of back block hash. So your wallet/node will always try to find valid nodes, but there are more ETH nodes then ETC nodes, so it is hard to get nodes unless you have a list.
4- ETH's code is (as far as i know) restricted to their team only, you can make propositions but the final decision is taken by their team, it means the coin is centralized.
5- ETC's code is open, you can open pull requests, participate to the code, which means that it is less centralized then ETH, which is a good point for them.
6- Now comes the price arguments :
6-1- ETH is older then ETC, thus ETH have a lot more supporters, which means the price is higher.
6-2- ETC have a supporting community, but the price is lower, mainly because just a few exchanges/services supports them as they still need to provide more efforts regarding integraiton API.
6-3- Both are the same coin, what ever you say, the price difference is mostly due to the ignorance of people buying something they know nothing about.
Note to people hwo think that ETC is an altcoin of ETH :
" Both ETC and ETH are Altcoins of Ethereum, because both of them borned after DAO hard fork "
You can consider Ethereum as having two branches, ETH and ETC, it is up to you to decide which one suits you, and the biggest part of the answer is related to the DAO hard fork which is the reason for the split.
I know it is a pain to read the white papers, but it is mandatory especially when you invest money.
Ethereum is backed by big banking so basically their team has an open checkbook, which in turn brings the best of the best to their technical team. This all but ensures a minimum acceptable price as well. If ETH was really cryptotocurrency and not a business, there would be no ETC, only ETH. $10-20 ETH.