The announcement will be that AMC and VNC have entered into discussions with someone important but can't reveal who its with or what it's about due to an NDA. They can, however, project that everyone should continue throwing cash in Ken's general direction.
After his first bodged attempt (where he projected they'd mine more coins that the whole network would) I did think for a while that maybe he was just very keen, in a rush and didn't proof-read things properly. But then when he started making projections based on current difficulty it became obvious that this is just a cash grab. There are, after all, only two alternatives:
A. He didn't have a proper projection - in which case he shouldn't have been taking cash at all.
B. He had a proper projection but deliberately posted an inaccurate and misleading one. In which case noone should trust him at all.
There IS no third option where he sort of has a projection and accidentally posted one with current difficulty then failed to correct it when it was pointed out.
Bitfunder needs this anyway - some massive loss for investors that will hopefully lead to a change in attitude where people who don't get their plans right first time get told to fuck off.