Most definitely, this project is too brilliant to be operating lowkey. Airdrop and bounty are definitely very much needed to boost its presence in the cryptocurrency space but I think it also has to do with the fact that they have a low cap.
The low cap issue Could be a major reason to the low activity of the project. There are so much to be done, but when the funds are not forthcoming, one could be stranded. I do hope that the team devices a way to make the project more accessible to the investing public.
Low funds will really going to be a big problem to the project to keep the developments but they still chose the low cap. Maybe they have some other way on how are they going to make it to the top.