For sure is worth millions.
https://www.igamingbusiness.com/news/pokercom-domain-sale
Pretty strange that such an insane costly domain name was lying around unused or was used so badly that nobody has ever heard of them .
Luckily now Poker.com is (let's hope ) in better hands and we will see big success with the poker room and casino under this catchy name.
Going back to the poker.com poker room itself, not enough traffic is for sure an issue. I wanted to play few hands to try out, but after a fast look on the cash tables, I found only one Texas Holdem table with 3 players, by the second, was only one player sitting around and waiting for action. Additionally, it was a player from the first table, so the count was only 3 players in total. Disaster, taking into consideration that it was Saturday at 4 PM.
Of course, I will try tomorrow to play the freeroll to test it out, but my suggestion is to maybe hire poker props and they will create more traffic and action.