Within recent years the utility, spending and trading of cryptocurrencies has seen a huge leap forward in that we can now pay with our currencies using items like a wirex card and trading can be done over vast networks with many different currencies, each having their own utility. As of late "Bitcoin rewards startup Lolli recently partnered with U.S. grocery store chain Safeway to expand its services from simple online merchants to physical retail stores. In an interview with Yahoo! Finance, Lolli CEO Alex Adelman said: “Right now, we’re trying to make bitcoin accessible to everybody… we’re trying to make Bitcoin part of everyone’s daily life.”
The Lolli system works by rewarding customers in Bitcoin for making purchases with any of its multitude of partner firms. For a company that only began life less than a year ago, Lolli has made leaps and bounds in the industry. Soon after raising $2.25 million from investors including the Digital Currency Group and Square, Lolli began forming partnerships with travel companies like Booking.com and Priceline. Last month it partnered with travel company Hotels.com to provide its customers with free BTC every time they use the site to make a booking.
The payment gateway platform Coinpayments.net is another company that has been helping to increase cryptocurrency adoption by helping users with to spend digital assets. Since 2013, the company has been helping retailers and merchants, both online and in-store, to add crypto payment options to their services. Recently, Coinpayments formed a strategic partnership with the crypto directory listing site Cryptwerk, a single repository listing thousands of places around the world where crypto is accepted.
These companies and many others like them are key to helping grow cryptocurrency adoption in a natural and positive fashion. Many financial analysts believe that once real-life use cases are fully realized, massive amounts of capital will enter the market from institutional investors."
-Source
https://bitcoinwarrior.net/2019/08/spending-and-earning-cryptocurrency-is-getting-easier-by-the-day/