Both of the example given is basically just saving, whether it's money or BTC it's the same. BTC is considered currency. if you keep 0.5BTC today, for the next 5 years, it will still be 0.5BTC. It is the value of BTC that is volatile which in 5 years it could be more valuable.
With all do respect @cabron, I think the Op mean hodling your bitcoin in a wallet and keeping your fiat funds in a saving box or in the bank.
So I'm on the opinion that if you keep your money on a saving box it would remain the same figure and could reduce in value at inflation and if saved in some sort of savings account that doesn't have the potentials to bring profits it'd still remain the same or reduced in value because the banks must surely have some service charges deducted for banking with them with such accoun type but if you saving your money in a fixed account there it has the potnetial savings to bring you profits.
Meanwhile bitcoin is a digital currency that on whichever way you intends to save it, it'd always have that potentials to either reduce in figures and looses in values or it could have the potentials changes of increments in values and increments in figures based on its fluctuating volatilities.
In a summary, holding and saving your bitcoins and saving your fiats funds doesn't have you equal results. In as much you keep up with a long term savings and hodling of your bitcoin or fiats, bitcoin would always have you interesting profitabilities because in whichever way you stores your bitcoin it'd always serves you for investment.
I have not seen this massive awareness though.
Is that massive awareness that you are saying was the likes calling people to withdraw BTC from exchanges?
If I'm not mistaking I think the Op mean that speculations in bitcoin has brought about a large scales of latitudes and latitudes of bitcoin adoption in a massive rate which the market speculations has also inspired even some short term Investors to hold their assets beyond their initial expectations.
I've no doubt in that because the fast and high increments of bitcoin in values today has kept many Investors holding and accumulating more to their assets due to the appreciative volume in this current bitcoin bull run season.