No it can't surpass Bitcoin of ethereum. But if kin tokens are implemented right it probably can create a new revolution in day to day crypto transactions. There is another coin like this called 'Gifto' which is still in budding stage.
Gifto shares the idea that a coin/token can be used for microtransactions across different apps in order "tip" or reward a content creator with value. What sets Kin apart is the most revolutionary part of Kin, the ability for developers to monetize via the Kin Rewards Engine.
6T of the 10T Kin is stored in the Kin Rewards Engine or KRE. Once it's started, the KRE will payout Kin on a daily basis to developers who are providing the most activity within the ecosystem and the most demand for Kin. This will last for over 60 years. Think about it the same way that Bitcoin pays out miners on a daily basis. Instead of Kin rewarded miners for using electricity to facilitate and confirm transactions on the blockchain, Kin is rewarding the developers who are helping to create demand for Kin.
An app no longer needs to rely on ads or selling consumer information in order to monetize. There's now a 3rd way. Your app can be completely free and not charge any fees what so ever, but if it's generated Kin transactions between users within the app, then you'll be paid out daily.
App 1 - Gifto Integration
App 2 - Kin Integration
Let's say both App 1 and App 2 are exactly the same. Users post videos and get rewarded with gifto/kin for people who "like" it. On the other hand, users who "like" a video are spending gifto/kin in the process as their gifto/kin is going to the creator of the video they "like".
Let's also say both apps have 50,000 "likes" within the app on 100's of videos in a day. Thus their apps generated 50,000 transactions on the gifto/kin blockchain and money was transferred between many users.
How will either app make money?
App 1 (gifto app) as-is will make nothing. Money is going back and forth between it's users, but none is going to them. Their only choices are to:
Charge people to use the app = People will likely not want to purchase it or find a free version
Put ads within their app = Some users might tolerate it, but it's not the best user experience. Can lead to people leaving the app.
Take a fee of all transactions = Some users might tolerate this, but many will not like the fact the app is taking 20% of the profit they're generating from videos.
Yes, the app has a crypto and creators can be rewarded for their content, but at any time a monopoly like Facebook can come in and copy the app and either make it free, have no ads, or take no fees on transactions. Then this app becomes obsolete as the users will flock to the better Facebook version. Facebook can just collect user data and survive from money made from it's other apps.
App 2 (Kin app) as-is will make money daily. Money is going back and forth between it's users and generating a lot of Kin transactions for the ecosystem and creating demand.
App 2 doesn't need to charge anything to use the app, doesn't need to have any ads, and doesn't even need to take a % from it's users. Just by creating a place for users to exchange value, it's rewarded from the KRE each day based on it's performance. For the first time the apps and it's users are aligned. The app's don't need to extract value. The user experience is better than ever which can lead to even more usage and adoption.
The KRE is what sets Kin apart from any other crypto out there. It's going to change how the digital app world will monetize and compete with Facebook, Google, and other monopolies that are just copying and crushing any popular app at their own will.