The pump is artificial, just to get people's attention, 38BTC 24hours trade volume speak for itself, though I invested into Komodo ICO but I didn't have full information on this swap deal, this is day light robbery in my opinion, I will never make this mistake again.
All you had to do was read the OP and the following posts in the official thread to know about the swap deal. Really can't blame anyone but yourself for not knowing about it. BTCD was selling way below it's valued price for a long time. Everyone had all the opportunity to grab some, even if you did invest with BTC to begin with.
Regardless, it should still be a good return for your BTC investment, judging by current price of BTCD