Can I really use the full 850 watts from the 12 volts continuously or I'm asking for trouble?
What is the maximum power I should use if I want to be on the safe side and lowering the chance of breaking it?
It's 80Plus Gold, it's 88% efficient @ 100% load. So it will dissipate 116Watts at max load. It's almost as much a vanilla 80Plus 650W PSU.
Make sure the PSU is well vented at max load, and use a P3 Killawatt to meter the input load, and never exceed 966Watts.
Really? Yes, a 850W PSU that's 88% efficient will pull 966W from the wall at 100%, but he's asking what % he can run at for 24/7 use. You're not going to run ur PSU at 100% for very long. If you're using a kill-a-watt, try to keep the at-the-wall readings below the rated max, in this case 850W.