If you're creating a utility token just like what Parodium described above, I think it's a weak idea. There's no need for tokens or blockchain just because you want your customer to rent your scooter. You can use a centralized database for that, and use a coupon/promo code as a bonus for long-term or new users. As LoyceV said, if you can replace it with a common database, there's no need to force that idea on a blockchain, as most of the times it results in weak demand.
A lot of ICO projects try to do that and a lot of them have a terrible price after listing. You might argue that it happened because the product is not yet ready, however, most users are not familiar with crypto yet, so in the end, your tokens would end up being a hindrance to them. They'd probably think why would you not allow them to pay directly with the debit card directly, instead of requesting your customer to pay in debit card and then buy tokens to rent the scooter.
Another idea that you might want to try is to tokenize a share for that business and allows investors to manage their investment cycle directly through blockchain. So, you'll need to create security tokens, and then open up a portal as WeOwn did to allows your investors to buy a share, sell or trade it, manage their dividends, and so on. That will give your token a better purpose as it certainly will increase the flexibility for investors to manage their investment, while if you plan to go for utility tokens, the demands would be really weak (assuming crypto is not yet considered as a payment tool and most people would probably prefer to use standard debit/credit payment to rent your scooter).
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