Artist keeps promised share, auction house keeps promised portions and, if lucky enough, rich guy actually gets outbid by some other dumb rich guy -- bidder keeps profits. Clean.
In NFT, replace rich guy with NFT minter, replace auction house with NFT marketplace, and remove need for actual artist (you've got AI tools now minting NFTs on script).
P.S. Ought to look also into stablecoins and "defi" for more cyber laundering loveliness.
This means that people overprice their own shitty stuff and then take advantage of the situation by selling it to others for cheaper if they have to. Do not consider just those 60 million type of stuff, people do this with even 200 bucks worth of stuff, this is why it is quite important to check the projects and see if they are legit or not.