Topic: SEO Strategy in 2021 (Read 449 times)

I tried seo for my website
it was a waste of money
I want to believe it happened because of the company's incompetence

I forgot to mention that it can be very useful to combine SEO with public relations. You can always find a good global public relations freelance for a reasonable price.

I want to add something about the content: it should be high-quality content. There is no need to write long meaningless texts, the best thing you can do is to answer the question that the visitor came to the site for and catch him with an additional information. But there is no need to write in the topic about the taco recipe, for example, how corn flour was ground in ancient times.

Since you bumped this thread, why don't you share your experience with us, I believe you have already started with the website. it has been 1.5 years
have you adopted any of the proposals presented in this discussion and what are the results?

 

I recently opened my own business, and of course, like everyone else, I needed advertising and decided to turn to an SEO company for this request. And to be honest, I wasn't particularly interested in what strategy they followed. Still, I can say that it positively affected my business. After these services, I had new clients, and my business began to gain popularity. But I can't tell you the exact strategy. I remember that they tried to post something paying attention to my business on Reddit, and even for this, they purchased a Reddit account with good karma on this site -- https://www.viralboost.io/collections/reddit-accounts. However, I didn't know why they did it.

Well, that's a great thought, mam!

Any promotion strategy - a step-by-step plan of action to attract a large number of visitors to the site, and when implemented correctly, these will not be abstract users but people interested in the products or services of your company. You can develop an SEO strategy on your own if you have the necessary knowledge. And if you don't - cooperate with seo company. You need to be careful when making your own links for your website or video. Improper link building can do more harm than good. For example, using a source with a low domain.

I think the best SEO strategy is:

1. firstly doing keyword research based on location
2. Then finding errors on website
3. crawling errors
4. Checking mobile friendly of website
5. fixing meta title and meta description and other errors

Smart SEO website promotion includes a wide range of different internet marketing activities. To effectively promote your website it is important to understand the sources from which your customers come. Professional SEO-analysis is a comprehensive audit of your website, the competitive environment, the target audience and the specifics of the field of your business. After that, the focus of the following aspects will be obvious: product placement, promotion strategy, keyword selection and others. I think you definitely need to have good content, website creation, integrated marketing and optimization activities. All the information before the work I got thanks to the SEO company in Calgary, and in general, very pleased with their attitude to the customers really help.

In my opinion, SEO strategy is :

1. Website is mobile friendly
2. Unique content
3. You should keep an attention on keywords
4. Keyword research is the most important

I'm SEO consultant with more than 6 years of experience.

They key is to do a strong keyword research and competitor analysis before you start. Use tools like SemRush or Ahrefs to see which keywords are useful for your competitors and how do they bring traffic to their website.

Once that you know how does competitors bring traffic, try to create a structure for your website in which you can create content that ranks for that keywords (or you can always create blog articles to do it).

Once that you created the keyword-focused content, you have to optimize it for SEO. To do this, there are a few concepts that you need to understand (I attach some links to useful articles).

1. Tag Optimization > Optimize titles, headings, metadescriptions, URLs, ALT texts > https://www.socialmediatoday.com/news/8-of-the-most-important-html-tags-for-seo/574987/
2. Search Intent > Understand what are users looking for when doing searches in Google > https://prlab.co/what-is-search-intent-and-how-it-boosts-your-seo/
3. Get sure your website is in HTTPs
4. Get sure your website is mobile friendly
5. Improve as much as possible your user experience
6. Try to have a performant website (If possible, try to pass Core Web Vitals too, but don't get crazy with that).
7. Prioritize internal linking https://www.searchenginejournal.com/seo-internal-links-best-practices/214886/
 
In case that you already have a website working, you can get in touch with me, I will drop you some free advices https://genaropalma.com/

There are three main things that you must know about your website SEO:

1. A technical part
2. Content
3. Link building (Use Linkreserchtools if you haven't got a clue what links are good for your site)

 
Check out this thread from Blackhatworld on how to create content, etc -- https://www.blackhatworld.com/seo/guide-full-example-of-how-to-do-on-page-seo.1251425/

It's from 2020, but still worth checking out.

Now there is one interesting topic, it is to translate articles from other languages, rewrite them a little and publish them. Then spend a little money on advertising and it turns out an excellent exit to the top google. I have experimented with a similar strategy, I can throw off examples.

The fact you even think about SEO for your crypto website means a lot. Most of the blockchain projects out there don't really care about SEO. That's a fatal mistake since once the hype of their IEO/DeFi/IDO will fade, they will need to stay relevant, attract new investors and community members.

You can check this informative Crypto SEO guide.

When building your SEO strategy I'd recommend you to first have a clean design in your blog, and think on how you gonna turn your readers into community members/contributors/investors


Once you have all this in place, run in depth keyword research and create a content calendar. Focus on high quality content that gives great value to the readers.

Good luck!
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Of course, the rules for SEO are constantly changing. Sometimes this can even happen several times a day. You never know what events that affect this will happen in the near future, so you need to be ready, perhaps even for drastic changes. Now there are a huge number of articles for marketing and seo, so you can find this information from experienced entrepreneurs. This is a very multifaceted topic and I don't think it can be briefly described in one post and talk about all aspects. Often, an individual approach is needed here, which is based on a large number of local factors.

You are right. I already mention writing and posting original articles constantly, which can raise the rank because the search engine loves to see new things that are original than the other article already modified from the other website. Besides articles, you can use videos or other content that will be useful for your visitor because they want to see the original idea or something they are looking for. That will help SEO rank strength. So I would say that content is king and that is the basic SEO strategy.

Paid ads are targeted to one or two or more keywords. For example, if one website wants to promote a t-shirt because he is a store online that selling t-shirt. He will use a keyword t-shirt with long-tail keywords which have low competitors. But you can use that keyword to gain more visitors by having original content related to that keyword which has low competitors. That means you do not need paid ads.

But if you can do it using free and not paid, you better try with the free than to pay the ads. That is what someone will do if he does not have much money to pay for the ads. We can get a better position in search engines with many visitors. That can only do that with having creative content that is original, fresh, and not modifying articles or content from the other websites. But that will depend on you.

You can see in the search engine if we want to search about how to prevent the virus, we will see a bunch of useless links and we need to spend much time to get what we want. But SEO strategy is too wide to discuss.

We talking here about strategies in SEO. I just pointed out a few details regarding the content and paid ads. I will try to simplify.
A good article is probably the best start to raise the rank, but without an occasional update, it will begin to be considered as another semi-useful text on the internet. thus losing its SEO rank strength.
Paid ads bring more traffic. more traffic will improve rank for sure, but after you stop paying ads there will also be a drop in traffic which in turn has a negative effect on rank.

SEO strategy can be very complicated without a proper understanding and can very easily go in the opposite direction.

At least, writing and posting original articles will make the search engine always come and the search engine really likes it. The whole website will be index if the owner can constantly update with the newest news. Using the ads will also help the leads come to that website, but that will depend on the keywords that compete with the other websites. The keyword that does not have many competitors is important to easily get the number one position on page one. The richest buy ads and hire SEO experts because they do not have much time to manage and monetize their website but that will not guarantee good results.

The blackhat methods will not give a good long-term result because the search engine will always upgrade themselves. But yes, if that is just for the short term, the blackhat methods could help them.

Increase website speed to make website visitors comfortable, because the thing that website visitors hate is slow loading. According to a Google
survey, 53% of website visitors will be disappointed and close the website when the website loads for more than 3 seconds. Another thing is
keyword research, this will help us find keywords that are relevant to visitors. Then image optimization is also very important, so that visitors
don't get bored with only text display. Perhaps the last thing to consider is maximizing internal links, which play an important role in SEO optimization.
True SEO techniques require patience and consistency to get the results we want. So to successfully run an SEO strategy it is necessary to undergo
a long process, so there is no instant success.