I prefer RPG's with real story like Gothic. GW world is just big and empty, full of NPC's just standing and staring at you.
Apparently you can't read or follow the story arcs. The Guild Wars universe has over 10 books written about the lore and mythology. Almost all of that lore is in the game. Gothic delivers it to you directly, in GW2 you are given the lore as you play through.
You need to switch to a different server then. Some servers are so packed it's too noisy - some people like that I guess. Other serves are dead and it's fun to team up with some random person since you're the only ones on the map.