This is I guess the start of Bitcoin's rocket. Many companies are adopting and buying bitcoin for their businesses and as part of their transaction which would indicate that sooner, most companies would do the same. Hence it would start the spark plug of cryptocurrency's popularity across the world. Take note that such news and positive events made some impact with the Bitcoin price, what more soon if other companies would do the same right? Therefore, I think this is also the time where holding is a less option and trading would be the best one, as the market grows so fast, so do the possible profit.