You walk into a store where you have always seen a Gucci sneakers for $19800 and then one fateful day, you walk into the same store and discover a promo going on with the same original Gucci sneakers being sold for $6000, obviously a mouth watering offer, isn't it?
I am sure in that case, no one will ask the store owner why the price has gotten so low but would rather buy if there is cash at hand to take hold of the opportunity before the promo ends. Let alone, an investment that could set you up for life for being part of the future getting low, and instead of seeing it as a great buying opportunity, you keep complaining.
The market will never stay low forever, and if you do not make use of the opportunity that you have now, you will end up joining the bandwagon of those who are going to end up regretting not utilizing a good chance when they had it. See what is going on as a promo to buy lower, and keep in mind that promos don't last for long.
Let's removed the example instead as it was not making sense. Once people used money to buy cryptos they are expecting to have a return. Does people expect a profit after buying a sneakers? We must head directly to the main point of the topic and forget that example.
Ok moving on...
Even how low some people holdings are, they used their own hard earned money on it so complaining is not the issue here but rather they must be educated to understand that market trend is not always uptrend. Panic is part of the progress so just give them time to realized that market crash is part of the risks that they will faced and encounter once they entered the world of crypto. Don't think of them too much as overall, like you said, their holdings are low so they can't even shake a market a bit whatever actions they will made.