I’m not even sure if his supposed betslips are genuine. He has a partnership with Stake, that’s obvious. Do we really think he’s making these large bets or are Stake just giving him them to post and paying him to do it.
I run a successful ladies clothing store online, we have had many public figures make instagram posts wearing our line. They didn’t pay for any of the clothing, we paid them to model it. I believe Stake do something similar with Drake. There’s nothing wrong with it, it’s the modern day version of advertising, paid promotions.
Personally, I don’t believe Drake makes these bets with his own money.
I'd love to know if you pay the influencers their complete ad money after giving them clothes. Similarly it could be what Drake and stake is working on. Personally, I knew drake as a gambler when he wagered a million dollar on stake casino. Then, later I found he's their ambassador. Many people knew drake as a gambler through stake and vice versa. The casino can easily fund his account, and he won't withdraw the funds even if he wins. As he losses, no problem. I've not seen screenshots of his, signifying a successful withdrawal. It can be fabricated. But, nothing of such have appeared on his page, while I was following him on Instagram. The complications to the truth here is, drake is a successful musician. He can fund the money. So, they should be a benefit of doubt, regarding who funds him. Stake has the money to do that as well. Otherwise, on a marketing perspective stake is doing what you did with Influencers. You can't advertise on your page what you don't use, and expect massive leads. Rick Ross for instance, always goes along with belaire rose drink almost in all his photos and videos. Such marketing technique helps to memorize the product on the brain of his fans. Have you thought of trying out a single influencer with huge following, doing same thing for your clothing store? Instead of moving from one influencer to another. I tried this with two twitter influencers, the generated lead was average because it was just a month marketing campaign. Going with one big influencer for a long time, definitely builds relationship between the product and their followers. The followers will love what the influencer promotes and would love to wear the kind of clothe they're putting on. Even coke take promotional photos meant for advertisement. By having a celebrity hold a bottle of coke in the photo, then share on his or her social media page.