But, if you are planning to make money out of investment and you are not yet in a good amount to profit then why sell? Keep it, the Bitcoin name has been in the trend, especially with the US presidential candidates using the name of it to get the vote of Bitcoin supporters which is a lot of people in today's era. I predict that a more upward trend in its market will happen in the future.
Even though some investors are not yet in profit, they can't help but to sell sometimes for some reasons. Could be that the asset they have is collapsing. It can also be that they urgently need money, etc... About BTC being used in the Election, I won't be very happy for a while because what if they are only using it for their own gains? So the positive effect can only be for temporary and it might still shift to negative later on.