It's a free and unregulated market and it's both good and bad. It's always good to have more options but people and developers would also get divided for gain of individual project which may diminish the overall motive of cryptocurrency.
Open for all and it's good in the sense that investors will be able to pick which project are suits for them, while also considering the
negative implications where it will divide thoughts about existing market if there are lots to choose from.
This can happened, big businesses and government can takeover and dominates as they have the rightful resources to take advantage.