The Jumpstart Our Business Startups (JOBS) Act was today signed into law:
Summary here:
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http://www.crowdsourcing.org/editorial/obama-crowdfunding-bill-signing-/13174So, crowdfunding is now legal. Awesome!!
On this news, I would like to announce my new startup. I am seeking investment from the public via crowdfunding!Ooopsss ... upon reading the details I see that even with this law it would be illegal yet for me to solicit funding by myself:
it essentially forbids companies from crowdfunding their own offerings on their own websites – companies must go through an intermediary if they want to crowdfund, and those intermediaries must in turn be registered with the SEC.
So scratch that. And the SEC won't have their part (establishing the rules for the intermediary brokers) done until 2013.
The JOBS Act also imposes substantial requirements on companies seeking to utilize the crowdfunding exemption. For starters, they have to file with the SEC, the intermediary, and all potential investors, a beefy disclosure document that will include, at a minimum:
(A) name, legal status, address, website, etc.
(B) names of directors, officers, and 20% stockholders
(C) “a description of the business of the issuer and the anticipated business plan of the issuer” – the devil is really in the details of this one, and it remains to be seen whether the SEC will require this “description” to be 4 pages or 40 in order to be sufficient
(D) prior year tax returns, plus financials – see below for details
(E) description of intended use of proceeds
(F) target offering amount, deadline, and regular progress updates through the life of the offering
(G) share price and methodology for determining the price
(H) a description of the ownership and capital structure of the issuer, including a lot of detail about the terms of the securities being sold, the terms of any other outstanding securities of the company, a summary of the differences between them, a host of disclosures about how the rights of shareholders can be limited, diluted or negatively impacted, “examples of methods for how such securities may be valued by the issuer in the future, including during subsequent corporate actions”, and a disclosure of various risks to investors
Unlike a Kickstarter, you can't just raise money for an idea. There must be an actual legal entity, such as a corporation. That's like $800 / year alone, in California. I suppose setting up a corporate in Nevada or something similar is an alternative.
(E) crowdfunded securities cannot be transferred or resold for the first year after purchase, unless transferrred to the issuer, an accredited investor, as part of a registered offering, or to family members in some circumstances (i.e. death, divorce)
So much for free market valuation for what you've invested in, at least not for the first year.
When the dust settles, entrepreneurs and small business owners will have access to a revolutionary new method of raising capital, and ordinary Americans will be given the opportunity to invest in their friends, family, and favorite companies, and not just the behemoths offered by Wall Street.
[emphasis added]
That probably should have said: Americans will
regain their right to invest in their friends, family and favorite companies.
Others can complain if they wish – we prefer to build.
Yup. And nothing in there says the investment and/or dividends have to be made using dollars. Hopefully the SEC doesn't screw it up.