I have never heard of that coin and i would guess, this is the case for 99,9% of all the crypto users. If i had to take an educated guess, then i would say this is just one out of the 100 of new shit-coins that gets created each and every day and that will be dead again in a few days after it has been launched. Then the "team" behind this token (which is probably just 1 dude). Takes 5 minutes to think of another stupid name and creates the next shitcoin. That's how the shit-coin business works.
I think those project are all stupid and in general harmful for the whole crypto space, but that is just my opinion.