this is the first time i see DOGE mentioned in speculation forum as a bitcoin "rival". Look at its history, it's been nothing more than pump-->dump--->pump-->dump constantly with no real rise in value. There are a lot of people who bought into DOGE which is why it's still alive.
The only thing i see DOGE taking off for real is if DOGE road actually happens.
Well it would be great if there were some Alt-coin market research out there.
However, it is my two cents that the biggest thing Doge has going for it is that the demographic of supporters for DOGE appear to be quite different than for any other coin.
Apple computer became Apple computer by selling to my mom and my 12 year old, not by selling to my geek friend down the street.
How big is the market for crypto-uniquess, crypto-innovation, crypto-investment? I would say Bitcoin will probably tell you.
How big is the market for crypto-fun, crypto-wow, crypto-friends? I would say DOGE will end up telling you.