What do you think?
Cost of implementing BTC payments likely outweighs potential benefits.
Amazon has the lowest prices on most of the products, so they don't really need Bitcoin to attract new group of customers as these will use Amazon anyway, either paying fiat, using purse.io, or just buying Amazon gift cards with bitcoins.
This is the perfect explaination of why amazon do not accept bitcoin.
Anyway we do not care about this, because through purse.io or buying amazon gift card you can easily use your bitcoin to buy every thing on amazon shop.
I dont think so that this can be the reason. Amazon is most popular site and they can start transactions in bitcoins in larger interest of the public and also themselves. Maybe they are giving some more time to bitcoin and waiting for its price stability. Currently its price go UP and down so uncertainly and that might be the reason they are not using it now. One thing is sure that one day they will have to start using bitcoins seeing the interest of the general buyers and they cant ignore that.