You can call that way of marketing and promotion by these so-called influencers an act of being greedy, deceiver, unethical, inappropriate, or any word you like but in reality, who are the ones to need to adjust? That kind of marketing strategy won't be stopped and the cycle will just continue over and over.
Not just for the purpose of referral commissions but these streamers are also being paid for the number of views on that said platform. Most of them are not even affiliated with those sites they streamed but since there's an opportunity to gather many viewers there, they will just consider streaming it.
We can't stop or even minimize that way of marketing as that has proven to be effective at some point. If in some cases, you see a bullsh*t streamer based on your view, you can report them or even spread awareness about that said streamer as long as your claims are true. You can also educate newbies to always read anything about Terms and Conditions. For sure in the long run, as long as these newbies continue to lurk in the gambling world, they will soon become better users that know how to choose and determined a good gambling site.
it's a way of catering for themselves, the sole aim is to be able to provide for your loved ones and meet your personal needs, in as much as you're doing a legit job.
The problem is with us though, we adore, worship and celebrate influencers alot such that whatever the do and own, we too want to.
So whilst they're paid to deceive us is because the trust we'll want to do what they're doing to make money.