This could turn out to be a massive moment in the BTC history which could open up further possibilities.
Here's the report
https://squawker.org/technology/breaking-amazon-will-accept-bitcoin-by-october/11
Original Source - James Altucher
https://allthepics.net/image/KoNqw
If true, that would help legitimize Bitcoin. It would also encourage competitors of Amazon to adopt a similar policy whether accepting Bitcoins or another cryptocurrency.
My guess is that big retailers will need to start doing this to keep up with technology and the needs and demands of the customers. They need to be more on the cutting edge rather than falling behind. It's just something they will have to start doing.
I never got the chance to read if Amazon do release an official statement regarding as to whether they will accept anytime soon. Most it are just rumor still I'm hoping for Amazon if they will accept digital currency as payment before December. It might begin an unbalance ratio between ratio supply and demands though.