That is why I like that CRYPTOFLIX is focusing on starting on a specific market - asia for this matter. This will help them to pool resource and energy in acquiring rights and working on the tech. As far as I understand, they will need servers installed all over to ensure quality is maintained and to avoid outage.
I am not so sure if Netflix could >so< easily switch over to blockchain. Well, they could probably implement a payment methode for crypto, but implementing more then payment would be a lot to do as they have a running system already and would have to change a lot probably.
I don't see Netflix doing that anytime soon. If there are stable cryptos, perhaps, like USDT they could implement it. Popular services who once used btc have stopped because of the volatility. Until that factor is taken cared of, it will not happen.
They could denote the prices in USD, so you would always only pay say $10 for your subscription. One month it would be 10 tokens, another month it would be 5 because the tokens are volatile.
there are actually services now which allow a conversion on the fly so you just pay for example 10$ and behind uses the crypto converted to $ to pay