[ANN] MAD Network - A Decentralized Network for the Advertising Industry - page 4.

HODLtheLINE

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Programmatic Today

Quote

A publisher captures a user’s data and pushes it into multiple untrusted centralized databases — an SSP, a DSP, a DMP, etc — who each play a role in delivering a relevant ad to the consumer. The user has no control over their privacy.

THE FUTURE OF PROGRAMMATIC WITH MAD

Quote

A user’s set of devices pulls in relevant ads based on their on-device AI-powered profiling, attracting relevant ads and ignoring the rest. This profiling is secure, never shared, and cryptographically sealed but it's results are traceable and powered by the blockchain.

Come see the future at https://madnetwork.com/

DashingCrypto

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Join other MAD users and fans on the Official Telegram Group!

heelanwa

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Activity: 331

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OTT ad spend in the US will grow 20% this year to $2.6 billion, with marketers citing detailed measurement and precise targeting among the leading benefits according to eMarketer
https://www.emarketer.com/content/will-ad-measurement-challenges-stifle-ott-growth

obsbtc

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New to MAD? You can find a very interesting article here

Did you know that MAD is present on Reddit as well?

heelanwa

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Ad fraud on OTT is real. Alan Wolk consults Adam Helfgott and Gabe Greenberg to learn how fraud occurs in the OTT environment and how our solution prevents it.
https://buff.ly/2TJDGPc via Forbes

DashingCrypto

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Be sure to "like" MAD on Facebook!

Boqueron

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MAD Network's Senior Blockchain Engineer Tyler Mace on how using blockchain & AI can revolutionize advertising

"The ad tech pipeline is a very hands-on, human-centric process and any time you can take some of that away and use efficient computer algorithms you stand to benefit quite a bit. It can simplify the whole pipeline. Also, better matching between advertisement and consumers by way of AI is a really big area of interest. I really enjoy targeted advertisement and I think artificial intelligence can make it an even better experience."

Read more

obsbtc

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Join the community and let us know your feedback on MAD!

heelanwa

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Quote from: BentleyDanniel on March 13, 2019, 10:07:26 PM

did you have a plan to make a bounty campaign for this project,,
• nice looking ANN thread,,
• good luck for your project

The team isn't organizing a bounty campaign. Thanks for your support!

BentleyDanniel

newbie

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did you have a plan to make a bounty campaign for this project,,
• nice looking ANN thread,,
• good luck for your project

HODLtheLINE

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Activity: 238

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Quote

There's a lot of noise around what blockchains are and can be. Our point of view at MadHive is that it's like a transistor; it's a new piece of tech that allows new workflows to happen, but it's really about what we do in practice with those workflows.

- Adam Helfgott, MAD Network CEO and founder

heelanwa

jr. member

Activity: 331

Merit: 1

Check out MAD in this Blockchain MarTech and AdTech Landscape by Brave and Never Stop Marketing!

https://www.neverstopmarketing.com/first-ever-blockchain-marketing-technology-landscape/

DashingCrypto

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Want the latest info from the MAD team?
Make sure you're following THE BLOG for the latest!

obsbtc

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Merit: 10

Do you follow the Team on Twitter?

HODLtheLINE

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Activity: 238

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Privacy is the new frontier
MAD is the first advertising protocol developed to enable privacy for consumers and profitability for brands and publishers.

KnightRiderus

sr. member

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Merit: 250

Quote from: obsbtc on March 07, 2019, 04:47:44 PM

Are you subscribed to the Team's YouTube channel? Very interesting video there!

when we look at the youtube channel, we can understand what interest the users have in the project. you have 90-100 views only and looks very weak.

Boqueron

jr. member

Activity: 658

Merit: 3

"Although programmatic advertising has alleviated many of the pain points previously felt by advertisers, its growth has also brought a slew of problems, namely supply chain opacity, the “disappearing ad dollar” and data leakage."
-Mad whitepaper 1.0

With up to 60% of the value generated in the programmatic ad space being captured by intermediaries, MAD Network sets out to locate the so-called "disappearing ad dollar".

madnetwork.io

DashingCrypto

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Activity: 504

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You can read more of MAD's thoughts on their blog: https://blog.madnetwork.io/

chickaboom

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Happy Women's Day to all of the strong crypto women fighting every day 🌹 sisters, mothers, everyone close to you! 🙌

obsbtc

member

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Are you subscribed to the Team's YouTube channel? Very interesting video there!

Topic: [ANN] MAD Network - A Decentralized Network for the Advertising Industry - page 4. (Read 26295 times)