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Topic: [ANN] MAD Network - A Decentralized Network for the Advertising Industry - page 7. (Read 26295 times)

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Have you met the team? Back in October MAD Network hired two new Advertising Executives to join the team.

Ryan Reed - VP of Product Management

Ryan Reed has worked in the Advanced TV & Video and Ad Tech space for over 15 years spanning broadcast, cable, video-on-demand, interactive TV, OTT, ACR, addressable TV, programmatic, and data management. Prior to MAD, Reed developed product roadmaps for Matrix Solutions, Comcast, Canoe Ventures, and Lotame. Ryan is a graduate of Carnegie Mellon University, and has been published in eMarketer, MediaPost, Cynopsis, Media Village, TVB Europe, ITVT, Multichannel News, and Broadcasting & Cable.

Joey Hyche - SVP Client Services


Joey has worked at Publicis, Omnicom, Mediamath, and was one of the first employees at FreeWheel (owned by comcast now). He brings a ton of experience with working with clients in the ad industry and will help bolster the MAD Team as we navigate through the market.
jr. member
Activity: 504
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Take a look back at when Jeremy Steinberg, Chief Revenue Officer at Yieldmo, and Bill Schild, a 25-year industry veteran and former Executive Vice President at Viant Inc., joined MAD Network's advisory team. Executives around the space want to get involved with a company poised to change digital advertising, and MAD is that company.

For more, check out the article:
https://www.prweb.com/releases/jeremy_steinberg_bill_schild_join_mad_network_board_of_advisors/prweb15955263.htm


Great article- it really is a necessary step in order to make advertising a more mature space.
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Are you "mad" to get to know more about MAD? You can subscribe here for the latest!
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Get foundational knowledge about MAD Network at MAD's FAQ!

What is MAD Token?

MAD token is an ERC20 token used in conjunction with the MAD Protocol to incentivize, stake, and make payments within the system. For more information about MAD tokens, please check out our upcoming whitepaper.
jr. member
Activity: 238
Merit: 1
Take a look back at when Jeremy Steinberg, Chief Revenue Officer at Yieldmo, and Bill Schild, a 25-year industry veteran and former Executive Vice President at Viant Inc., joined MAD Network's advisory team. Executives around the space want to get involved with a company poised to change digital advertising, and MAD is that company.

For more, check out the article:
https://www.prweb.com/releases/jeremy_steinberg_bill_schild_join_mad_network_board_of_advisors/prweb15955263.htm
jr. member
Activity: 331
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"By the end of this year, almost every major TV network and providers will have rolled out their version of an addressable ad product." Great article from Sara Fischer on the acceleration of addressable TV https://buff.ly/2FZi6Pf
jr. member
Activity: 504
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Learn why Mad Network commits itself to being a Change Agent while many within the programmatic ad space settle to act as a band-aid.


Excellent article-
Quote
"But the declaration that privacy is a human right is simply no match for the corporate incentives to infringe on that right. It’s been proven time and time again, ideology cannot compete with profit."
jr. member
Activity: 658
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Learn why Mad Network commits itself to being a Change Agent while many within the programmatic ad space settle to act as a band-aid.
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Interested in receiving news in real time? Be sure to subscribe here!
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jr. member
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jr. member
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jr. member
Activity: 504
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Have you already subscribed to the Team's blog? Smiley
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This platform have a very promising startup which has clear goals, experienced team and opportunities to simplify business.

Indeed! Make sure to subscribe to the Official Telegram Group if you have any questions!
newbie
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This platform have a very promising startup which has clear goals, experienced team and opportunities to simplify business.
jr. member
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Watch new clients getting matched in real time at http://poc.mdhv.io/
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Blockchain for Ad Tech: Band Aid or Change Agent?

Take a look back at this piece to see what MAD Network can bring to the table, and what problems are faced in the world of ad tech.
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“[Ad fraud] is an incentives problem where most parties don’t want to look.” - Dr. Augustine Fou - Cybersecurity, Ad Fraud Researcher explains in this article https://buff.ly/2FUauhU 
And,
We agree! Middlemen that sit between advertisers and publishers are disincentivized to reduce the volume of fraud. We must reevaluate the supply chain.
Learn more here: https://buff.ly/2FUauhU   https://buff.ly/2FUauhU 
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"My own point of view is that [GDPR] is a fantastic start in treating privacy as a human right. I hope that in the United States we do something similar, and that the world converges on a common standard." - Satya Nadella

Against the backdrop of a "techlash", the CEO of Microsoft called for new global norms on privacy, data and Artificial Intelligence.
Find out more here: https://www.weforum.org/agenda/2019/01/privacy-is-a-human-right-we-need-a-gdpr-for-the-world-microsoft-ceo/


The GDPR is one of the most important pieces of legislation to protect consumers in the history of the internet. If you'd like to learn more check out this site: https://eugdpr.org/the-regulation/gdpr-faqs/
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