Maybe professional players are not enough, because what is needed is really true from their own experience, so what they have formed and can be developed again.
To successfully launch a project of one professionalism in the chosen direction, then it is not enough when the team has no experience in advertising and marketing.
Without a good advertising campaign these days, not a single project will be promoted. Advertising is the engine of progress.
Therefore, you need to have a team of advisers who are well versed in effective advertising tools. Then the project will be profitable.