I don't see how just having a market will create volume if nobody knows about it - it would just be an extra feature for a cryptocurrency which hardly anyone knows about.
It might have given some momentum if it had it launched on time but the delay (which wasn't helped by the team going completely silent) means that SMAC could be delisted by the time that happens.
Even if the market magically launches tomorrow there needs to be some kind of plan to actually get the word out and raise interest or nobody will use it. I can't be the only who sees the irony of not being able to successfully spread awareness of a coin that is based on selling the ability to spread awareness of other products!
If I have a product that I want advertised why would I use the SMAC team to do it if they have been unable to successfully advertise their own product i.e. SMAC - I think this really needs to be thought about before moving forward.
The idea of advertising on social media may be great but it will all be for nothing if the team are unable to demonstrate any traditional, real world marketing skills. It is just as easy for someone who does have real marketing skills to come along, steal the idea and cash in and that would be a shame for those of us who supported this project from the beginning.