you should think about:
1. Additional fix standard wallet + source.
Maybe add: kimono gravity well algorithm
2. Bounties for new (and old) pools. paying them a little from time to time (per week / two) to retained activity pool
3. More faucets
4. Gambling sites
Custom or try add HotCoins to http://cryptoulette.com/
5. Forum (for giveaways here is forbidden)
6. FB Page / Twitter
7. Try add Hotcoins as payment method to some e-commerce page
8. Merchant API?
9. Hire (by Hotcoins bounties) marketing expert
10. Try add coin to
http://coinmarketcap.com/
http://www.coinwarz.com/cryptocurrency
people if you have other ideas please write.