Topic: [ANN][ICO] Bigbom Eco - Decentralized Advertising Ecosystem - page 55. (Read 4607 times)

Bigbom iAds utilizes an auto-optimized advertising system on an array of channels, such as Facebook, Google, Instagram, and Twitter.

It is an extremely useful service for Buyer as well as for Advertiser. Both are able to choose the most suitable service supplier basing on the rating and reviews.

Also, the Bigbom Marketplace concentrates on all service suppliers, who are rated and evaluated by Bigbom Eco, and service buyers transparently.

More than that, all data linked through Bigbom Eco is transparent, accurate, automated and immutable. Therefore, Bigbom customers shell not worry about their safety.

Yea, it serves as a decentralized advertising ecosystem for all parties involved in online advertising, inclusive of advertisers, service providers, content publishers, advertising channels, platforms.

Hi, everybody!

Bigbom Eco is now listed on ICOinRating.

You can support Bigbom Eco through voting for it - http://icoinrating.com/bigbom-eco/.

Bigbom Eco is a new word in the field of advertising!

A good idea. The sphere of advertising will always be relevant. And the integration of the blockchain into the sphere is the future. Success in development!

Bigbom Eco is a decentralized advertising ecosystem for all parties involved in online advertising, including advertising, content publishers and advertising channels. Bigbom Eco is developed using smart contracts, running on the Ethereum blockchain and Tomochain. All connected data via Bigbom Eco is transparent, accurate, autonomous and immutable when data is posted  on blockchain.
BBO, implements using ERC-20 standard, is the main utility for transactions under Bigbom Eco’s ecosystem. The reason we have our own token is we wanted to have better ownership, and make it easier for users on the ecosystem. Relying to other cryptocurrencies/tokens brings a lot of risk to Bigbom, since they can change their own policy. advertisers can buy BBO tokens during the ICO or purchase it on exchanges after the ICO is completed, or buying it directly from our reserve using credit card (explained in next section).

The majority of the features on the Bigbom Marketplace are operated by smart contract. When a party (advertiser) needs to use online advertising services from service provider (ads platform/publisher), both parties will agree on the price and specific commitment (KPIs) at the time signing smart contract.
 
A full overview of the various stages incorporated into the smart contract can be found below:

Key technologies used on Bigbom iAds:
●  Microservice architecture & docker
●  Ad campaign synchronization system using asynchronous batch processing system based on NodeJS and Redis
●  NoSQL database with low latency, high scalability.
●  Connected to blockchain for secure transactions
●  Self-developed algorithm to continuously updates the results of advertising campaigns for optimizing bidding price.

Bigbom iAds will tackle difficulties on the same platform:
●  By using a self-optimized algorithm, Bigbom iAds works as an assistant robot for advertisers 24/7: during working hours, at night, in the weekend and during public holidays.
●  Managing campaigns according to KPIs and optimized ads based on expected bidding price of advertiser across multiple channels.
●  Scanning thousands of ads in each account, every 15-30 minutes and automatically adjusts them in real time.
●  Automatically raises and lowers bidding on ad channels.
●  Automatically turns off ads that are not performing well or have a low conversion rate.
●  Automatically allocates budget between channels in real time, based on campaign performance.
●  Tailoring ad audience suggestions.
●  Automatically performs A/B testing over hundreds of ads to find the best ads, landing pages, and ad objectives.
●  Making it easy for advertisers to manage and compare multi-channel data by providing synchronized, real-time reporting on all channels.
●  Managing thousands of advertising accounts on a single Bigbom account.
●  Creates hundreds of campaigns across multiple accounts under one Bigbom iAds campaign.