Regarding Exchanges
Whenever I see someone (or coins) focusing on exchanges this shows me that they don't understand business. And, politely, they they don't understand cryptocurrency--- at least the marketing, mechanics and distribution of it.
All this "we gotta get on _______ !!!" "no man, we gotta get on ______ !!!! " is an huge waste of time.
Getting on an exchange does NOTHING to PERMANENTLY increase a coin's volume, recognition or growth.
Please notice that I wrote permanently.
It just means that more people will have access to purchase and trade it. And, they might. They might. Being on the exchange does not mean that they will though.
People want a coin because of what it will *do*... because of what it represents... because of the people involved with the coin... because of the future roadmaps and plans... because of many reasons.
People do NOT want to buy a coin because "oh wow! it's on Binance/Poloniex/whatever exchange" That will get the coin noticed by pumpers and dumpers, not by people who want to truly hold, purchase and trade the coin.
(They're-- the pump and dump groups-- going to look and say "what low-volume coin can we manipulate since the people involved are desperate for action???" and then bam, we'll have 40-50-110% swings while they inflate and deflate the price, making money while it is going up AND while it is going down.)
If something works, be it a vacuum, water filter, cryptocurrency coin, car, perfume/cologne whatEVER, people will beat a path to the place that finds it and THEN everyone else will want to sell that item, because people *want* it.
Example-- Right now people buy Bitcoin and LOSE money-- willlingly-- because they are paying with gift cards--- that's how bad they want it, they don't care that they are losing 15-25% on TOP of their buying fees. They are desperate for it and are willing to pay.
Don't chase exchanges. Being available on the current exchanges is more than enough. An exchange listing will not make the coin better and make people want to actually 1) hold it or 2) use it.
FOCUS ON UTILITY AND THE BUYERS WILL COME. Focus on keeping communication channels like social media, Telegram and Twitter updated so people know what's going on. Focus on these things and when the market picks back up people will say-- "you know what??? I need, I NEED to get some of that NewYorkCoin! Where? I don't care! I want some now!"
Keep the doors open. Keep the lights on. Keep things running smoothly.
If you build it, they will come. And it's already built, so when the next wave hits
they will come.
Actually, every exchange added increases visibility and exposes the project to more and more potential buyers. People have their favorite exchanges, not everyone is signed up on all exchanges, most casual buyers are only one or two and if your coin isn't there, they generally won't signup for more accounts just to buy it unless it does something amazing that others don't.
On the other hand, paying large fees is kin to blackmail so, projects have to be careful and shop exchanges for the value they can bring to the coin. It's not easy to balance value/cost when everything shifts as the price of the coin goes up and down. Bottom line? Be on as many exchanges as possible but don't pay huge fees just for the name.
