Exactly. You can't stop anyone else from doing it too. So they need to get the message out there hard and fast so that people associate that idea with them. They seem to be doing a good job so far of getting themselves out there, so I just hope it continues.
Actually a lot of Vericoins operations is not open source so it would take a very intelligent team to mimic what they have done.
Even better.
the vert coin guys want vericoin features integrated into theirs as well..
http://www.reddit.com/r/vertcoin/comments/29i4cl/lets_talk_about_the_future_of_vertcoin_and/