Topic: Apple Pauses Gambling Ads in App Store Pages After Developers Complain - page 2. (Read 541 times)
November 02, 2022, 07:08:52 PM
Apple has its own monopoly so it can do whatever it wants. I actually do not understand why people give such importance to apple devices. Sure, ok, they have some cool features, but I wouldn't want a device that is constantly pulling me to update the software while constantly trying to sell you space for you to have your data. And even worst, Apple has some shady desire to control its user's information, so wouldn't be surprised they also made money out of it
November 02, 2022, 04:40:21 PM
Makes sense, or at least give options to developers? Wouldn't that make more sense, if you give developers a chance to pick what type of ads that will show, and then the amount of money that they will earn based on what they show. Something like "baby toys" would be cheaper since it's common and easy, whereas something like "nsfw/18+" would be paying more but would be riskier to show and not many people would want to see it. That’s why I would assume that there is going to be a bit more freedom to that.
I am not saying that it will happen like that, apple can ban whatever they want but at the end of the day options would have been a better choice.
I am not saying that it will happen like that, apple can ban whatever they want but at the end of the day options would have been a better choice.
November 02, 2022, 03:40:50 PM
I would have guessed that Apple (like other major companies in the sector of technology) used targeted advertisements to meet the interests of every single of their clients who happens to see ads while using apps on the iPhones.
If I had to guess, there is a slight chance there is a problem with the targeted advertisement algorithm. People would not complain this way if they found the ads to be fair, balanced and in topic to their individual interest and browsing history.
There is a change Apple will apply restrictions to the gambling ads but I think it is not necessary, they just need to adjust their AI so those who are not interested in casinos and similar services won't receive those promotions, images and links.
If I had to guess, there is a slight chance there is a problem with the targeted advertisement algorithm. People would not complain this way if they found the ads to be fair, balanced and in topic to their individual interest and browsing history.
There is a change Apple will apply restrictions to the gambling ads but I think it is not necessary, they just need to adjust their AI so those who are not interested in casinos and similar services won't receive those promotions, images and links.
November 02, 2022, 03:35:58 PM
maybe in this way apple can keep all its users from falling and getting addicted to gambling games even though we all know as OP also said that Gambling is a trillion dollar industry worldwide and I don't think Apple cares about it anyways its not the permanent decision is only temporary maybe apple can filter gambling ads in the future of course with new rules
They can change that decision in the future but for now, they're just trying to get away with the heat that has been made by those complainants and that's an okay move for them.And when the dust settles, they can be back at it again try to adjust things and make those gambling ads appear again depending on the demand that they're getting it with those ads.
November 02, 2022, 02:34:29 PM
Companies are here to make money so they will never care about the addiction or anything but they care if lose of value or loss of customers which is keep pushing them to show they fo better than others which made an illusion so people trust the IOS more but company bring anything they wanted but as I said it can possible overtime by gradually imposing the changes.
What is clear is that the steps taken by Apple to ban gambling advertising will probably not significantly affect the industry and its revenue. Apple may try to provide a different experience for its users regardless here they may be at a loss because their revenue is reduced due to the ad ban.Without ads, gamblers will still gamble even if Apple bans those ads in the app store.
November 02, 2022, 02:25:37 PM
It appears apple developers are not fans of gambling?
If apple based platforms ban gambling advertisements.
Could apple gain a reputation for having an anti gambling stance in the future. Which might lead to a backlash where casinos boycott apple based products?
I don't remember statistics or revenue numbers being published in response to facebook and other platforms banning cryptocurrency advertisements. Or if there was an actual backlash in those cases where social media platforms lost a significant chunk of revenue as a result of bans.
The gambling industry is different from cryptocurrency advertisements. Gambling is a trillion dollar industry worldwide. It might be large enough for ad bans and lost revenue to affect apples bottom line. Perhaps I'm exaggerating the influence of the gambling industry.
I do not think that Apple wants to get into the gambling business as they may see it as too risky or perhaps even they see themselves as too unexperienced in that area. And I honest would have to agree. Why would Apple want to get into a extremely competitive market which is completely foreign to them? It does not sound like a good business strategy. The part about them possibly banning gambling advertisements might be a loss of profit for them but they would not have to look over their shoulder everytime for a angry regulator and spending millions on lawyers just because the gambling world is so full of litigation.
November 02, 2022, 12:27:32 PM
Apple can afford to ban the gambling ads because they have enough sources to meet the requirements like profits in lot of other ways where people don't complain at all so it may even give good name in the social media as well. Probably apple users are not happy with that cause apple promoted their ecosystem is highly secure and save people money from online scams even though it is not entirely true still most people think in that way so apple wants to keep that or gradually can bring the changes over the years not all of a sudden.
Apple is one of those companies that has influenced over these kinds of decisions. They do not need the money as they have various streams of revenues that can be gained in a more morally accepted manner. Advertisements of gambling games or any kind of message relevant to it can pose serious problems with them especially that Apple products are catered to almost all audience of various age groups.
Like you mentioned, they can and they have the resources to not entirely rely on ads about gambling. I guess this is the best move that they can possibly do to for people to not get addicted to online gambling.
November 02, 2022, 09:20:11 AM
It appears apple developers are not fans of gambling?
If apple based platforms ban gambling advertisements.
Could apple gain a reputation for having an anti gambling stance in the future. Which might lead to a backlash where casinos boycott apple based products?
I don't remember statistics or revenue numbers being published in response to facebook and other platforms banning cryptocurrency advertisements. Or if there was an actual backlash in those cases where social media platforms lost a significant chunk of revenue as a result of bans.
The gambling industry is different from cryptocurrency advertisements. Gambling is a trillion dollar industry worldwide. It might be large enough for ad bans and lost revenue to affect apples bottom line. Perhaps I'm exaggerating the influence of the gambling industry.
Apple is not the only one restricting casino ads on their platforms, like liquor and drugs there are specific niches, industries, and sites where you can show gambling ads because they have their own audiences and they don't want to show ads to their audiences, if Apple wants to be a child and family-friendly store then let them, I'm sure you also have a family and you don't want your kids to see casinos and betting ads when your children are scrolling in Apple supported sites, the casinos will undertand that, in fact they gave warning that only 18 years old above can play on their casinos.
November 01, 2022, 07:30:02 PM
they have the resources to not entirely rely on ads about gambling. I guess this is the best move that they can possibly do to for people to not get addicted to online gambling.
maybe in this way apple can keep all its users from falling and getting addicted to gambling games even though we all know as OP also said that Gambling is a trillion dollar industry worldwide and I don't think Apple cares about it anyways its not the permanent decision is only temporary maybe apple can filter gambling ads in the future of course with new rulesThis is not a act against gambling but we just need to understand the safety and how Apple is trying to limit too much ads from going platforms which can later cause addiction. I hope Apple will look into this matter soon and adjust in any form.
November 01, 2022, 04:48:25 PM
Quote
Apple today rolled out new ad placements in the App Store on the iPhone, allowing developers to advertise their apps in more places, including the main Today tab and in the "You Might Also Like" section at the bottom of individual app listings.
"Now my app's product page shows gambling ads, which I'm really not OK with," tweeted Arment. "Apple shouldn't be OK with it, either."
As noted by Arment, Apple provides advertisers with the choice to have their ad shown in app categories different than their own app's category, allowing ads for gambling ads to appear in listings for unrelated apps like the podcast app Overcast.
The presence of gambling ads in the App Store as a whole has prompted some criticism, with some accusing Apple of being greedy and moving away from policies that the company upheld under former CEO Steve Jobs. Apple earns revenue from both the ad placements and its 15% to 30% cut of in-app purchases in gambling apps.
Beyond upsetting some developers, Apple allowing apps to run ads in other apps' listings has already led to the company facing accusations of anticompetitive behavior. In a tweet last week, legal expert Florian Mueller argued the ads are "another means of increasing the effective app tax rate, forcing developers to buy ads on their own app pages in order to avoid that others steer customers away from there."
In August, Bloomberg's Mark Gurman said Apple wanted to nearly triple its current advertising revenue to at least $10 billion per year in the future. Gurman said keyword-based search result ads are coming to the Apple Maps app starting next year.
We've reached out to Apple for comment and asked if the company will consider tightening its rules surrounding the ads. We'll update this story if we hear back.
https://www.macrumors.com/2022/10/26/app-store-gambling-ads-complaints/
"Now my app's product page shows gambling ads, which I'm really not OK with," tweeted Arment. "Apple shouldn't be OK with it, either."
As noted by Arment, Apple provides advertisers with the choice to have their ad shown in app categories different than their own app's category, allowing ads for gambling ads to appear in listings for unrelated apps like the podcast app Overcast.
The presence of gambling ads in the App Store as a whole has prompted some criticism, with some accusing Apple of being greedy and moving away from policies that the company upheld under former CEO Steve Jobs. Apple earns revenue from both the ad placements and its 15% to 30% cut of in-app purchases in gambling apps.
Beyond upsetting some developers, Apple allowing apps to run ads in other apps' listings has already led to the company facing accusations of anticompetitive behavior. In a tweet last week, legal expert Florian Mueller argued the ads are "another means of increasing the effective app tax rate, forcing developers to buy ads on their own app pages in order to avoid that others steer customers away from there."
In August, Bloomberg's Mark Gurman said Apple wanted to nearly triple its current advertising revenue to at least $10 billion per year in the future. Gurman said keyword-based search result ads are coming to the Apple Maps app starting next year.
We've reached out to Apple for comment and asked if the company will consider tightening its rules surrounding the ads. We'll update this story if we hear back.
https://www.macrumors.com/2022/10/26/app-store-gambling-ads-complaints/
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It appears apple developers are not fans of gambling?
If apple based platforms ban gambling advertisements.
Could apple gain a reputation for having an anti gambling stance in the future. Which might lead to a backlash where casinos boycott apple based products?
I don't remember statistics or revenue numbers being published in response to facebook and other platforms banning cryptocurrency advertisements. Or if there was an actual backlash in those cases where social media platforms lost a significant chunk of revenue as a result of bans.
The gambling industry is different from cryptocurrency advertisements. Gambling is a trillion dollar industry worldwide. It might be large enough for ad bans and lost revenue to affect apples bottom line. Perhaps I'm exaggerating the influence of the gambling industry.
Again, I don't think it's about Apple Devs hating on gambling, I'm pretty sure a handful of them if not a considerable percentage gambles or has at least gambled once, it's more about how Apple is handling their content.
November 01, 2022, 04:11:32 PM
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It appears apple developers are not fans of gambling?
If apple based platforms ban gambling advertisements.
Could apple gain a reputation for having an anti gambling stance in the future. Which might lead to a backlash where casinos boycott apple based products?
Employee's are becoming entitled now a days and the company is changing their policies according to these entitled people. They should fire them rather than dancing to their tune It appears apple developers are not fans of gambling?
If apple based platforms ban gambling advertisements.
Could apple gain a reputation for having an anti gambling stance in the future. Which might lead to a backlash where casinos boycott apple based products?
.I don't remember statistics or revenue numbers being published in response to facebook and other platforms banning cryptocurrency advertisements. Or if there was an actual backlash in those cases where social media platforms lost a significant chunk of revenue as a result of bans.
We know the position Facebook is in right now as they lost over $700 billion this year, i do not think it is solely because they had any restrictions on advertisement but the manner in which it was implemented banning advertisement based on race, sexual orientation and religion. Without results the advertisers pull out . 
November 01, 2022, 02:35:11 PM
I confess that I can't understand the logic of these measures, people have the brains to think and decide what is good and bad for them, I don't understand why they don't let each person decide for themselves when they look at an advertisement for gambling? Are most people addicted to gambling? Could it be that most people aren't responsible enough to choose to avoid the casino when they see any gambling advertisements? I think for a company as big as apple they should think about giving people freedom of choice, but unfortunately they choose to decide for people.
Well we know apple. Their standards are high. They are not like the android play store or any other store that will allow anything on their platform as long as they are earning with it. Apple is also earning more better than them so for them, banning gambling ads is not a big loss.Adults can think properly and know what's good or wrong for them but there are underage users and they can click on one of those ads especially if that ad is so catchy and has a cartoonish characters on it. If their parents found out about this then apple can be reported by them. This is one of the things apple are avoiding but before they get there, apple are already doing an action.
November 01, 2022, 11:24:13 AM
they have the resources to not entirely rely on ads about gambling. I guess this is the best move that they can possibly do to for people to not get addicted to online gambling.
maybe in this way apple can keep all its users from falling and getting addicted to gambling games even though we all know as OP also said that Gambling is a trillion dollar industry worldwide and I don't think Apple cares about it anyways its not the permanent decision is only temporary maybe apple can filter gambling ads in the future of course with new rules November 01, 2022, 10:53:05 AM
Apple can afford to ban the gambling ads because they have enough sources to meet the requirements like profits in lot of other ways where people don't complain at all so it may even give good name in the social media as well. Probably apple users are not happy with that cause apple promoted their ecosystem is highly secure and save people money from online scams even though it is not entirely true still most people think in that way so apple wants to keep that or gradually can bring the changes over the years not all of a sudden.
Apple is one of those companies that has influenced over these kinds of decisions. They do not need the money as they have various streams of revenues that can be gained in a more morally accepted manner. Advertisements of gambling games or any kind of message relevant to it can pose serious problems with them especially that Apple products are catered to almost all audience of various age groups.
Like you mentioned, they can and they have the resources to not entirely rely on ads about gambling. I guess this is the best move that they can possibly do to for people to not get addicted to online gambling.
November 01, 2022, 08:32:20 AM
Apple has the liberty to control and govern its platform. I am not sure why you are questioning its policy. Unfortunately, a lot of Gambling websites and apps will get affected due to this decision by Apple. I do not think it will affect them in anyways as they make more money just by selling their handsets and not through advertisement on their platform. They would have a lot of reasons in banning gambling advertisements on their app store.
November 01, 2022, 05:27:17 AM
They probably just don't like gambling to be at their top appearance and that's why they've removed it. It's not their priority given how many users they are and we don't know if they've got a statistics on it and how many are at the minor age.
A big company like Apple, they've got some really huge base of users and one casino advertisement will really have that click and good results for that advertiser. They know their worth and they may want to increase their ads revenue but not coming from the gambling industry.
I think Apple really wanted these gambling adverts because they would make so much money from them but the concern raised by these programmers are genuine. The problem these gambling ads have is that they appear is applications that are not related to gambling which could be counter productive. This means that my underage child might have access to enticing gambling advertisement because I can no longer control what he views because the advert content is now unpredictable. As much as we want gambling to enjoy the freedom its deserve, we must also protect those that needs to be protected to avoid gambling addictions. A big company like Apple, they've got some really huge base of users and one casino advertisement will really have that click and good results for that advertiser. They know their worth and they may want to increase their ads revenue but not coming from the gambling industry.
If we'll understand it, they're also doing some protection to the minors that might see those gambling advertisements. And even we're gamblers, we understand that it could be one of the goals that they're trying to do.
November 01, 2022, 05:00:10 AM
I just don't understand reasoning behind Apple's decision on banning gambling ads honestly. Most companies claim that they protect kids by banning gambling ads as kids are main target group of mobile games. But anyways there are games out which are totally 18+, so game developers may prefer to put Gambling ads on these ones. Everyone is targeting high profits, Apple is being too greedy with that for sure.
Some companies really do ban gambling related advertisements because of the kid's welfare. They take into consideration what the youth is seeing and how it might affect their thinking and behavior. While it is a good move, I believe it is still up to the kid whether he will do anything that triggers his curiosity. It will still boil down on the parental guidance and upbringing because discipline is established, not imposed.
Regarding apple, I think the one liable here are the developers because they want those gambling ads to be removed in order to put up their own ads in their own application. With this assumed scenario, they can really profit because they would be getting wider reach to the apple users.
November 01, 2022, 01:37:34 AM
I just don't understand reasoning behind Apple's decision on banning gambling ads honestly. Most companies claim that they protect kids by banning gambling ads as kids are main target group of mobile games. But anyways there are games out which are totally 18+, so game developers may prefer to put Gambling ads on these ones. Everyone is targeting high profits, Apple is being too greedy with that for sure.
November 01, 2022, 12:42:06 AM
It looks like it will continue because gambling advertisements generate huge revenue.
And users will still see such ads for a while and can only wait until there is a change.
It looks like this ad war is still going on and the ones with the most money can get good ad spots and Apple will still get the money.
There will be pros and cons to something that exists, and Apple should be aware of that.
And users will still see such ads for a while and can only wait until there is a change.
It looks like this ad war is still going on and the ones with the most money can get good ad spots and Apple will still get the money.
There will be pros and cons to something that exists, and Apple should be aware of that.
November 01, 2022, 12:35:37 AM
This is apple wanting to make more money. This is going to encourage advertising to hurt others or competitors.
They are making the competition of developers which the rich developers can advertise on the competitor's page. This is really going to kill the apps that are inferior and low quality which I think is good also for developers will push to make better apps.
They are making the competition of developers which the rich developers can advertise on the competitor's page. This is really going to kill the apps that are inferior and low quality which I think is good also for developers will push to make better apps.
I don't quite understand you. The gambling market is huge and if they stop accepting gambling ads, assuming it is a definitive decision, what they do is stop generating revenue on that side.
Although Apple doesn't need it.
Apple’s iPhone Sales Fuel Record Profits, Despite Recession Fears and China Worries
Apple Net Worth 2010-2022 | AAPL
I guess they can afford to avoid certain types of revenue because they have such a strong economic position.
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