Topic: Best Marketing Strategies for New Casinos? - page 4. (Read 741 times)

I can't tell you what the sites did to be successful, but I can tell you what would attract me to visit a new site:

Generally, new sites tend to have resistance from users who feel insecure about betting on something that is still "unknown", so proximity to users is essential. Fortunately, the bitcointalk forum can promote this: Marketing and proximity to answer questions and even resolve any problems.

Investing in bonuses is also very good, even if it costs you a lot of money initially, but it is what will attract people to test your site.

Also ensure that your website is very stable and fast, as a bad experience can ruin all your work and investment made in marketing.

Good luck!

Casinos are not really any different than any other business, so if you want to promote your casino you need to find the places where your target audience could be, so gambling forums and groups on social media, review websites, sport competitions and gambling streamers are a good source of traffic.

However that is only half of the battle, the other half is to offer a quality service, and if your casino cannot compare to what many casinos are already offering, then even if your marketing campaign was successful you will have no chance at all to make your casino a success.

Especially if you have an option for cryptocurrencies as a means of betting, indeed using this forum by means of signature campaigns will be a big help in the marketing side of your business.
Not just gambling but anything that has to do with cryptocurrencies, especially with Bitcoin, this may be the best platform you have with legit people and not bots like in social media. People here are real and they will definitely see your business once it's pasted in the signatures of different active forum members.
Fun fact: I've learned a lot about gambling sites here in the forum. Now I have 5 names in my options if ever one is in maintenance or doesn't have the line that I want.
I use social media but I don't like how the gambling sites are delivered there. Probably more of scams or rugpull projects that jeopardize the money of a user.

Now more and more casinos are developing and that makes competition even tighter. So apart from good promotional factors, the site must also have a good UI, a complete payment system, and a large selection of games

Signature campaigns are good campaigns to increase brand awareness and public trust in the casino. Bitcointalk is the biggest bitcoin/crypto forum so promoting crypto casinos here is the right move. But I think that alone is not enough, there needs to be other promotions to increase user engagement at the casino.

well, this is one of the very important points that new casinos have failed and thus go bankrupt very early, the first thing that a person who has intentions of creating a casino should do, is research what other casinos are offering in terms of of bonuses and resources and then think of a way to overcome them. because it is pointless to create a casino and offer the same things that existing casinos have offered and spend a lot of money on marketing. because what will happen will be the following: the casino will pay the streamers and with that the streamers will get 10 customers for the casino, these 10 customers already use other casinos and when they create an account at the new casino, they will see the same things that they have in the casinos they use , so there will be no reason to stay at the new casino, they just created an account at the new casino and did not make any deposits or play

and they go back to using the casino they have usually used and the owner of the new casino will be left with a lot of loss because the marketing expenditure is very expensive, which is why many new casinos have failed. The focus should always be on offering something that is superior to existing casinos and after that the casino owner can pay for advertising on casino review sites and with a good referral commission and good bonuses that are much better than what other casinos offer , so the new casino will be able to have many customers very quickly and as the new casino grows, it can start paying streamers and use more forms of marketing but without forgetting to continue offering services that other casinos do not offer

OP, what you must know is that online is not the only marketing ground for casinos, both old and new. Most of the casinos you see online have offices in the country where they are located, and they conduct different kinds of advertising both offline and online. There is one casino on this forum that has not yet cleared its name for the series of accusations they received, so they don't promote their project here any longer. That casino has a branch in my country, and I see their public ads countless times on different street billboards. I also see their ads on different sites, and they also do their advertisements on some radio channels. So, casinos, whether new or old, have their own ways of publicizing their companies. 

It's not hard to reach crypto users. The hard thing is to make them trust you. It's a very shady space overall and there's a ton of scams that will make you lose your coins instantly. So really many of the promotion materials that happen in this forum, which is a prestigious crypto community, are here to build trust with the more respectable members of the community.

So this in turn opens up any casino to a larger audience in the mid to long run. But it's reasonable to suspect that during tis time most newcomers in the space don't make a ton of profit. The investment required to stand out from the competition is not small while it might take a while to acquire a customer base, so it makes sense kinda.

There are other promotional activities that a new casino can offer to the community aside from running a sig campaign especially for those newly-launched casinos which are not equip with large funds. Below are some of the offerings that they can give to their players -
> lucrative or attractive deposit bonus
> race contest / wagering contest
> art contest with good rewards
> bug bounty / social media bounties


The reality is, not many can afford to pay for popular personalities as their ambassadors. It is not a must anyway to employ celebrities to earn credibility. This will be built over the years of operation. As long as you are taking care of your players, no withdrawal issues and other existing complaints, patrons will stay if you they see the site is trustworthy.

Go get someone to be a brand ambassador, like what Stake with getting Drake and then BK8 with the legendary Manny Pacquiao.

Obviously though if you're just starting, maybe it's going to be expensive to pay this personalities. But in the end, it could give you a return of investments. Drake has a lot of followers and famous, same with Manny. So they could bring a ton of gamblers into your website and obviously, gonna be win-win situation for you.

And as long as you been busy here or at least answering queries in your ANN thread, then it could be good promotions too in your end.

Besides the omission of stating if the casino in reference here is either online or offline, the need to understand that both have always had ways it uses in marketing their gambling brands.
I don't know much marketing strategies for offline casinos besides, publications, billboards and handbills, by word of mouth, freebies/ free spins, bonuses . They seem as effective as any other marketing strategies for offline businesses.
As regards online marketing strategies, the free spins, with promises of good bonuses and rewards never come short. Also, is the case of investing huge financial resources into signature campaigns both in this community as well as with good graphics representation of the casinos brands and its service on many social networks. Using ads service on some mobile online apps is now a common marketing strategy for new and even old casinos too.

tournaments, welcome bonuses, Promotions, exclusive VIP perks, social media marketing, vast variety of games, etc... these are pretty common strategies for gambling sites to use in order to promote and attract gamblers into their casino. while marketing is good for attracting gamblers, the casino needs to do more if they want gamblers to stay and continue gambling on their gambling site, providing good service is one of the biggest factors for a casino to get loyal gamblers on their gambling site.

You make a point there and that is the reason why we don't have many or any fait casinos running a promotion here in the forum for this same reason most of the casinos that we have here are based on cryptocurrency casinos and that is why Bitcointalk become the preferred platform for that promotions marketing have to be done with strategic planning in place and casino will only locate the best and most effective environment for the business before the invested money into promotion in such environment.


Most of the faint casinos always find social media and other platforms best to promote their business at some point in time, so it is all about where the right audience is for the business.

I think it depends a lot on your budget for marketing. One of the most popular strategies big crypto casino use are influences who promote their casino by streaming for hours everyday. This would be included in the social media marketing, along with building a strong community and reputation on other social media platforms.

Talking about bitcointalk forum, a signature campaign is great but not necessary if budget won't allow it for a consistent amount of time. You can still get a lot of attention by offering interesting challenges, contests and bonuses n the forum.

For a site that`s just starting off, the major reason that brings them to this forum is for them to gain the trust of the community, because once you`re able to prove that you`re legit and not here for any scammy activity, then you only need a signature to do little for you.

A site that is shaddy and comes to the forum to run a signature campaign will only end up wasting its money because, in the end, they will be tagged and the site will be flushed down the drain.


That`s how it might have looked, but the reality is that they also utilized other platforms as well. They didn`t just grow by using the signature of this forum; they must have gone to other sites with very high monthly visitors to pay for ads there or some other well-known sites with a good number of traffic and paid for it. and that eventually gave them the result that they were looking for, not just bitcointalk.org forum.

Marketing a casino is a broader goal and I'm sure from this field they have a marketing expert to recruit to target what is most effective with a larger audience.
Bitcointalk forum does focus more on more cryptocurrency payments but on the other hand they also accept from other currencies such as Master Card, Paypal and other Debits.
Their marketing target is not only one in this forum but reaches more including social media they do, choosing famous ambassadors or through influencers.

When it comes to the most common way that we do know then signature campaign is the most highly been that suggested specially into this forum on which we know that this is the best place on having
that advertising considering that this forum has the biggest or highest number when it comes to crypto traffic then it would really be that a normal approach that businesses would really be
putting up that main consideration on running up an advertising on here on which it would really be a common approach. This is why it would really be understandable that they would really be having that
kind of focus before they would really be considering on other mediums that they could be able to do.

Budget is really that important on any business specially if we do speak about marketing then this is something that we do really be able to assume out which
it would be something that normal to do so.

Signature campaign as long as I'm concerned, still is the best way to market any online crypto casino in today. A lot of such casinos or even businesses have taken this signature campaigns as opportunities to promote their business and over time, they get to estimate how much traffic they've gain during this period of running the signature campaigns. If at this time, the traffic from when they started and since how long they have been active still has no difference, they put it on hold and try to find new strategies for promotion.
There are other ways also to do this including, hosting raffles, draws and competitions that will at the end draw some traffic and recognition to your o line business or casino. some of these strategies have been proven to be right and over time, you see these casinos increasing their popularity in the online space. So what ever you choose depends on what features you offer online through your services.

Sometimes I have started to think that casinos have to know how to advertise them, we are all used to seeing advertising on the networks, seeing some contests, seeing some things that are with bonuses, but you have to go further, sometimes the influencers can be the perfect outlet because they manage a much larger community of people and can reach those people, but there is more money that has to be invested, investment in marketing is something that has to be done yes or yes, it is the only way that they can reach more people.

But for influencers and to do good marketing you need money, otherwise things can be the same as the type of marketing they always do.

I believe that things can be much more valuable if they are done without thinking about the money that will be spent on marketing, that is what can be generated.

These new crypto casinos really need to make some noise to get recognized with so much competition out there nowadays.  I gotta admit, I haven't tried even one crypto casino that wasn't advertising like crazy all over forums. These forums are like a goldmine for getting the word out about a new casino and  use that outlet wisely as a way to attract loyal future customers.  But it takes more than just creating an account and posting to really gain peoples trust in the long run.   

Basically, you need to put in the effort to show this industry that you intend on sticking around for the long haul, not just chasing quick profits.  Prove that yours is a crypto casino people can rely on for good times and real wins over the coming years.  Do right by your users and they'll do right by you.

If you want your platform to be recognized by more people then there are new ways to do so; first is influencers wherein their fan base could also engage in your site. Another way is through promotions and bonuses they could get from doing so. There are maany gambling sites out there which are more popular and if your platform is just new them you need to come up with something that will make it noticable and not the idea of being 'one with the majority'. You need to step up your game but with basis still.  Plan all of the marketing strategies you would consider doing in your platform. Have a goal for yourself, if it is recognition then actions should be in line with that purpose and intention. Also, it won't end with recognition, the next thing you should do is to convince them to play and of course, stay. This is where your overall services to offer should be fine as well not only popularity alone.