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Topic: Binance invests $200 million to buy stake in Forbes (Read 288 times)

sr. member
Activity: 1041
Merit: 273
It's called China brain lol. It's like Alibaba wants to rule the eCommerce industry and many more which is related. And Binance wants to the rules cryptocurrency industry and which are related to it. They bought CMC and invested in many platforms. They are just opening more gates for them. Yes, this is positive for us. Forbes will promote cryptocurrency massively then  Grin
There are rumors with this before and at first I wouldn't believe it not until the time I found out that cmc is now a property of binance. They need more connections to be able to stay on top and they can easily do that because have millions and billions of cash.

This fact might be hard for some to accept and they will have false reaction to this but I guess your right that we can still benefit with this because if we think, binance are still introducing the whole crypto ecosystem to the world. Forbes did already featured crypto many times but after this event they might featured cryptos especially binance on their network more often. Thing are getting more interesting now in crypto.
newbie
Activity: 10
Merit: 3
Probably an unpopular opinion but I'm fine with this. So much hateful opposition propaganda against Bitcoin/crypto on typical "news" sites that at the very least this should bring a little bit of balance. Fighting fire with fire.
Technically the question or validity of any imbalance when reporting crypto should not form any part of the equation in this cash injection deal because Changpeng Zhao said editorial integrity would remain.

This is a well calculated move by binance to pick these guys because using Forbes reach means more exposure and impressions for the company which i expect these guys to easily recoup their investment in no time. Kudos to you binance another win for all of us in the crypto verse, hope other crypto companies will emulate them.
How are Binance going to use the reach Forbes has when they invested $200 million on the basis they would not be allowed to interfere with the output? Changpeng Zhao said editorial integrity and independence is not going to be compromised. Forbes would never allow an investor to take charge over publishing policy and editorial output.

Let them do their business, not because they have sued the company in the past meaning they will stay as enemy , remember that in business nothing is personal and nothing is permanent.
your competition today will be your partner tomorrow , so  let them Be and besides Binance is a successful business and I'm sure they knew what they are entering.
Why not just be happy and expect good return in binances investment , because We as Binance supporter will benefit from this lol.

How will you as a Binance supporter benefit from this deal? I am trying to look at this from multiple perspectives to understand your statement. You are mistaken if you believe Binance will invest in Forbes with strings attached enabling them to control publishing output, Forbes and Binance have rejected this idea.
legendary
Activity: 2576
Merit: 1860
They are just opening more gates for them. Yes, this is positive for us. Forbes will promote cryptocurrency massively then  Grin
Or they will maybe be used for spreading fud against Binance competition when they feel threatened enough. Since they are spreading into absolutely everything, soon enough they will see everyone in crypt as their competition and I don't think that is good for us as users so in a way this seems to me like a double-edged sword. Dunno, maybe I became too paranoid...

I somehow share your paranoia, although, in general, I couldn't care less. Bitcoin is not Binance nor BNB nor CZ nor every other thing that sprouted out of its growing popularity. Mt. Gox fell. Bitfinex and Bittrex and Poloniex and others had their golden days but they were eventually replaced by new players. Binance is beginning to fall as well. Amidst all this, Bitcoin remains strong.

But the point is CZ and many Chinese businessmen are embodiments of China. They dream no less than monopoly. And that is dangerous. Not to mention that objective marketing seems less preferred than hype creation for the man.
legendary
Activity: 1722
Merit: 5937
They are just opening more gates for them. Yes, this is positive for us. Forbes will promote cryptocurrency massively then  Grin
Or they will maybe be used for spreading fud against Binance competition when they feel threatened enough. Since they are spreading into absolutely everything, soon enough they will see everyone in crypt as their competition and I don't think that is good for us as users so in a way this seems to me like a double-edged sword. Dunno, maybe I became too paranoid...
legendary
Activity: 2394
Merit: 2223
Signature space for rent
It's called China brain lol. It's like Alibaba wants to rule the eCommerce industry and many more which is related. And Binance wants to the rules cryptocurrency industry and which are related to it. They bought CMC and invested in many platforms. They are just opening more gates for them. Yes, this is positive for us. Forbes will promote cryptocurrency massively then  Grin
legendary
Activity: 1722
Merit: 5937
That comment I quoted lends credence to what I read online last year or so that CZ is actually Satoshi Nakamoto.
Haha really, some people actually claim that? Chances that CZ is Satoshi is even lower than of the Faketoshi being behind all this. I mean, you have to be completely clueless about Bitcoin and CZ to claim something like that.

I can only imagine what Bitcoin would look like is someone as CZ is behind it all. As a matter f fact, we don't even have to imagine, it's enough to see how centralized BSC is, and then to compare that with Bitcoin.



Probably an unpopular opinion but I'm fine with this. So much hateful opposition propaganda against Bitcoin/crypto on typical "news" sites that at the very least this should bring a little bit of balance. Fighting fire with fire.
I see this something like a "useful idiot situation". He is surely doing this to improve Binance's position but by doing that it might help crypto market too. But I still don't like how powerful Binance is becoming because the more powerful they are, the bigger influence they have and I am not so sure that its a good thing for crypto.
legendary
Activity: 2576
Merit: 1860
Binance will be able to correct misinformation about crypto
That comment I quoted lends credence to what I read online last year or so that CZ is actually Satoshi Nakamoto. Why would CZ bother about the general backlash and negative energy on cryptos if he doesn't have an interest to protect beyond owning and running an exchange to warrant him speeding such a huge amount to run a publicity stunt for cryptos. He isn't the only one who doesn't like the negative comments on crypyos neither is he the only one who owns an exchange.

I cannot see any difference between the claim CZ is Satoshi Nakamoto and CSW is Satoshi Nakamoto.

CZ will never be Satoshi Nakamoto. Satoshi is selfless. I cannot speak of the same quality on CZ. CZ is even more of a businessman than a Bitcoin advocate. He is full of himself. Satoshi cannot be into hype, altcoins, centralized platforms, compulsory KYC, calls for crypto regulation, and so on. CZ as Satoshi is simply beyond imagination.

CEO Changpeng Zhao made it known Forbes would retain editorial independence...

Of course. Would you be expecting CZ to announce like, "from now on, you guys will only speak praises of Bitcoin, crypto, and Binance?" Man, we're not born yesterday. Words have always been cheap.
newbie
Activity: 10
Merit: 3
This was the most plausible scenario I concluded after mulling over it. In business there are rare moments where being opportunistic is exponentially beneficial than would otherwise be the case because the party seeking investment is in a weakened state. It is during the negotiation stage their desperation for a cash injection is laid bare in sequentially rendering them unable to strike a constructive deal best suited to their business model. In those cases deals heavily favour the investor not the invested. This deal benefits Binance on several levels more than Forbes.

On the surface it is another business transaction but the deal between Binance and Forbes is deeper. There is much more for Binance to gain from the deal irrespective of the cash injection which will help Forbes and the SPAC merge. As a result of the deal Binance will increase its reach to communicate directly to audiences from a strategically placed vantage point perched on a prestigious and respected brand that Forbes provides. The importance of this strategic manoeuvre by Binance can't be underestimated.

CEO Changpeng Zhao made it known Forbes would retain editorial independence, that seriously undermines your assessment of the rationale behind the deal. If Binance will not use Forbes to mask negative press why did it invest $200 million? Those stating Binance invested in Forbes to hide negative press underplays the strategy Binance has planned.

Forbes were looking for $400 million in cash injection to help their deal with Magnum Opus Acquisition commence. Forbes intend to go public in a share sale after the merger which will give them an initial value of $630 million. The deal makes Binance second highest investor in Forbes.

They're just buying a piece of their enemy's company to make an influence in some decision-making. That $200 million is certainly worth it if the goal is to mask negative press, or to make Binance look good in the eyes of common people and lots of investors. They can even up the number if Forbes prove to be beneficial to what they want to achieve, that's for sure.
legendary
Activity: 2716
Merit: 1225
Once a man, twice a child!
Binance will be able to correct misinformation about crypto
That comment I quoted lends credence to what I read online last year or so that CZ is actually Satoshi Nakamoto. Why would CZ bother about the general backlash and negative energy on cryptos if he doesn't have an interest to protect beyond owning and running an exchange to warrant him speeding such a huge amount to run a publicity stunt for cryptos. He isn't the only one who doesn't like the negative comments on crypyos neither is he the only one who owns an exchange.
legendary
Activity: 2282
Merit: 1023
~
Last month it's listed Binance CEO Changpeng Zhao's worth at $96 billion. That's how far the world's changed in 5 years since Binance started business. Apart from Binance using financial clout to buy a share of a financial institute in Forbes so they can control some of the media narratives about crypto, what's in it for Binance? It's understandable Forbes grabbing the $200 million because they want to plan ahead for their business but I'm trying to understand what Binance and Changpeng Zhao want here with the deal.
Changpeng Zhao and Binance change their fortunes in a very short period of time and in that he became a billionaire in a short period of time and he started purchasing business that cater around cryptocurrency first and he was successful on that aspect and now he can control the narrative in the cryptocurrency space. He is now looking to expand his universe and that is what we are seeing here.


The press article reads Binance is currently banned by regulator in the UK and it's being investigated for criminal activity by the US Justice Department and IRS so it's not going to be welcomed news by all businesses and investors.
These are all true but in the end i am sure he will get free off all those legal implications with the kind of money he has right now.
hero member
Activity: 3080
Merit: 603
Good news heard today. They are progressing and spreading their investment everywhere. They will spread the name of blockchain to ever person of the world and will make bitcoin understandable to everyone.
That's what has been doing and it won't stop just from there. It's like an expansion from different common names on their respective fields.
And with this CZ and its own company Binance bringing its partnership with these fields, it's really a development that shall maintain the popularity of what has been brought by binance.
legendary
Activity: 2576
Merit: 1860
Purely from the point of view of business, this must be a wise decision. Forbes is a globally influential media company. Having a significant stake with the company means sharing with that influence. Bitcoin and crypto have been heavily criticized by the traditional media. This must somehow change the playing field. Now, a crypto company is part owner of one of the world's giant mind-conditioning machines.

CZ is playing his cards well. The best way to stop them from going against you is to buy them.
legendary
Activity: 3500
Merit: 6320
Crypto Swap Exchange
There is a subtle difference between exerting no influence over editorial content and people knowing that from now on publishing "crypto is bad" and "Binance is bad" articles might be frowned upon.
Even with them being a minority stake holder you still don't want to piss one of the bosses off.
And, lets face it, if there is a crypto article that needs research instead of going to Google the writers will go to their 'preferred corporate relations' who can spin whatever into a more positive view.

Think about when Disney bought Fox entertainment Matt Groening and The Simpsons team could get away with this: https://www.youtube.com/watch?v=ZVd0-ka1Brk
because of who they were in terms of revenue generation. There were a lot of people who could not.

-Dave
hero member
Activity: 2660
Merit: 651
Want top-notch marketing for your project, Hire me
Of course, Binance CEO Changpeng Zhao has a clear-cut vision of where he is taking its main business as crypto exchange to the general population and having a media-focused outfit can be helping. And maybe he also has in mind on how to make Forbes more profitable and compete in the shrinking legacy media market. This is an interesting thing to watch on how things will be developing on this regard but am more trusting on the genius side of CZ to make things better and lucrative as he is building his own empire.
I think the reason why CZ Binance invested in Forbes more than making Forbes more profitable or competing with the media market is that I believe he's using the strategy of letting your money work for you. The last time I checked Forbes is one of the reputable companies in the world and there's no way CZ and Binance won't benefit from his investment.
He invested in Forbes, to help his company and literally crypto.
legendary
Activity: 3122
Merit: 1102
Leading Crypto Sports Betting & Casino Platform
Probably an unpopular opinion but I'm fine with this. So much hateful opposition propaganda against Bitcoin/crypto on typical "news" sites that at the very least this should bring a little bit of balance. Fighting fire with fire.

This is a well calculated move by binance to pick these guys because using Forbes reach means more exposure and impressions for the company which i expect these guys to easily recoup their investment in no time. Kudos to you binance another win for all of us in the crypto verse, hope other crypto companies will emulate them.

a very smart move indeed! if they have vested interest on this company, and the employees know about, i don't think they will give negative criticism to one of their investors. also, they may have a say whenever there is negative propaganda towards crypto. their side can be heard and elaborate things to educate people with facts. we can't deny the existence of writers who are anti-bitcoin or anti-crypto, writing according to what they perceive on things, not on factual basis.
hero member
Activity: 1204
Merit: 539
Binance isn't buying Forbes, it's investing. It's business strategy so these investments take place regularly but Changpeng Zhao's interested in getting something out of it. I've thought about this and concluded he's playing a game where he's slotting in to the correct channels and associating with people higher up the chain of influence for his own measures. In business terms you can't blame Changpeng Zhao for thinking ahead because in business the facts are everything could change tomorrow so better start planning today.

What can't be underestimated are facts Binance is under investigation in the US and other countries for money laundering. Buying into Forbes allows Changpeng Zhao to influence how he and Binance are presented around the globe. He said he isn't going to influence Forbes' output but that's hard to accept at face value after the $200 million cash injection. If he's trying to use Forbes to show everybody crypto use isn't bad or illegal then that's something good that could come out from the deal. Let's face it there are millions of people who don't know about crypto except negative things they read in the news so in one aspect this investment might help address those concerns.

I'm surprised Forbes would get into a relationship with any crypto company, especially one that's under investigation for criminal activities. Forbes has a reputation which took hit with the announcement but they required a cash injection for their merger with Magnum Opus Acquisition. Was it really worth it for Forbes in the end now their reputation's been damaged.

Why fight them when you can just buy them instead?  Grin
That has been big business' motto for a long time now, Binance is learning fast.
Joking aside though, that is, indeed, a pretty significant investment.
Binance is quite observant in seeing the opportunity to further develop their platform, with the deal certainly making binance one of the largest owners of Forbes right now, and reportedly binance will get two director seats on the board at Forbes in the future, I think by acquiring forbes this will also will affect the development of crypto in the real world, Binance has shown the world how crypto platforms can become a go public company and be able to compete with other big companies in the world, we hope that what binance does will not only benefit binance but of course we as a crypto community can get a positive impact from the steps taken by  binance.
legendary
Activity: 2688
Merit: 3983
I will not be surprised by that, and perhaps it is a smart investment, as Binance has money and is trying to expand in many countries, and therefore a good reputation is what you are looking for now.
I've seen some ads for them in the Africa Cup and there are probably many marketing campaigns that they do.
I hope they've invested enough in security, the last thing we want to hear is another bitcoin billion dollar hack.

Is there a possibility to track their investments or to disclose it publicly?
newbie
Activity: 10
Merit: 3
Binance isn't buying Forbes, it's investing. It's business strategy so these investments take place regularly but Changpeng Zhao's interested in getting something out of it. I've thought about this and concluded he's playing a game where he's slotting in to the correct channels and associating with people higher up the chain of influence for his own measures. In business terms you can't blame Changpeng Zhao for thinking ahead because in business the facts are everything could change tomorrow so better start planning today.

What can't be underestimated are facts Binance is under investigation in the US and other countries for money laundering. Buying into Forbes allows Changpeng Zhao to influence how he and Binance are presented around the globe. He said he isn't going to influence Forbes' output but that's hard to accept at face value after the $200 million cash injection. If he's trying to use Forbes to show everybody crypto use isn't bad or illegal then that's something good that could come out from the deal. Let's face it there are millions of people who don't know about crypto except negative things they read in the news so in one aspect this investment might help address those concerns.

I'm surprised Forbes would get into a relationship with any crypto company, especially one that's under investigation for criminal activities. Forbes has a reputation which took hit with the announcement but they required a cash injection for their merger with Magnum Opus Acquisition. Was it really worth it for Forbes in the end now their reputation's been damaged.

Why fight them when you can just buy them instead?  Grin
That has been big business' motto for a long time now, Binance is learning fast.
Joking aside though, that is, indeed, a pretty significant investment.
full member
Activity: 2520
Merit: 214
Eloncoin.org - Mars, here we come!
Let them do their business, not because they have sued the company in the past meaning they will stay as enemy , remember that in business nothing is personal and nothing is permanent.
your competition today will be your partner tomorrow , so  let them Be and besides Binance is a successful business and I'm sure they knew what they are entering.
Why not just be happy and expect good return in binances investment , because We as Binance supporter will benefit from this lol.
hero member
Activity: 1834
Merit: 879
Rollbit.com ⚔️Crypto Futures
This is a well calculated move by binance to pick these guys because using Forbes reach means more exposure and impressions for the company which i expect these guys to easily recoup their investment in no time. Kudos to you binance another win for all of us in the crypto verse, hope other crypto companies will emulate them.
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