We all know what buybacks are. A situation in which company decides not to invest in the development - in better machines, better technology, improve efficiency but to buy their own shares. What for? Mostly to boost price since the decision of buybacks is made by CEOs that own big chunk of shares, they get a part of the payout in shares, they get bonuses in shares, they can buy shares at discount. This situation is very common and is performed on a huge scale:
"Biggest Buyers
CNBC lists the ten companies with the largest share repurchase announcements made in 2018 through February 15. They are listed below along with their: stock performance year-to-date, over the past year through early trading on February 20, and the amount of buybacks announced:
Cisco Systems Inc. (CSCO): $25 billion buyback
Wells Fargo & Co. (WFC): $22.6 billion buyback
PepsiCo Inc. (PEP): $15 billion buyback
Amgen Inc. (AMGN): $10 billion buyback
Alphabet Inc. (GOOGL), the parent of Google: $8.6 billion buyback
Visa Inc. (V):$7.5 billion buyback
eBay Inc. (EBAY): $6 billion buyback
Applied Materials Inc. (AMAT): $6 billion buyback
Mondelez International Inc. (MDLZ): $6 billion buyback
Lowe's Companies Inc. (LOW): $5 billion buyback"
https://www.investopedia.com/news/10-stocks-poised-outperform-record-buybacks/How this apply to bitcoin?
"The move brought the company's total holdings to roughly $5.26 billion.
MicroStrategy's bitcoin was purchased at an average price of roughly $24,214 per coin."
"The firm's bitcoin holdings were worth roughly $5.26 billion as of March 11's price per coin. Saylor's firm acquired its bitcoin for some $2.211 billion at an average price of around $24,214 per bitcoin."
https://markets.businessinsider.com/currencies/news/michael-saylor-microstrategy-bitcoin-purchase-cryptocurrencies-digital-assets-2021-3-1030179587So they invested 2 billion $ into bitcoin (they borrowed 1 billion to do so) and and earned 3 billion $ thanks to it.
Microstrategy marketcap pumped from $1Bilion to $7Billion. Earning 3 billion $ on speculations (not from selling services) pushed Microstrategy marketcap by $6Billion ! Having 5 Billion $ in bitcoin (1B is borrowed, so 4B$) push your company stock value by 6B$! CEOs of every single company will sooner or later realize that decision to invest even a fraction of company reserves will push price of their shares better than buybacks. They will not even care about price. The bigger the better since more hype they will have from bigger and bigger bitcoin hype. They won't care because profit for CEOs will go from pump on their stock not from bitcoin price change.